The person (as the trunk of the tree) icon represents the total joy and growth in falling in love. Aspen fits nicely under the word "in" to create the double meaning you were asking for. Hearts can be added if you prefer, but I feel the logo, as it stands currently give the strong feeling of new love. Any input is welcome and appreciated.
A more sophisticated approach, speaking to the elite feel you are looking for. The hearts are created to look like butterflies flitting off...in love, of course. :)
Another, more subtle approach. It still says LOVE...and FALL...but in a quieter way. The black box background gives the feeling of stability, and sophistication. The leaves break out of the box speaking of individuality and joyful expression.
As a little side note...I actually met my husband online...and he traveled 1/2 way across the US to meet me. So..I'm all for your business profile. :) We've been happily married almost 5 years.