Edward Engineering GmbHLogo Design Contest

Logo Design Contest
Contests / Edward Engineering GmbH

Edward Engineering GmbH has selected their winning logo design.

For $275 they received 194 designs from 29 different designers from around the world.

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#23

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#21

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Discussion

 
Logo Designer
hi.

i am bit worried about the word engineering to be use 2 times. one in company name other in slogan. maybe it just me but it feels strange
13 years ago
 
Client
"Edward Engineering" can't be changed, because this is the name of my company.

However, we can change "Experts in .NET and Software Engineering" to
"Experts in Design, Structure and Patterns".

You are allowed to change the order of the words "Design", "Structure" and "Patterns" so that it looks best.

I'm proud of the fact that my company knows how to structure the software it creates, so that it is easy to maintain and extend the software. Unlike my competitors we apply Design Patterns to structure our software.
13 years ago
 
Logo Designer
changed the slogan and made a little change in design

(This comment references Entry #6)
13 years ago
 
Client
Thank you very much for your changes. But, now the logo is quit long.
I think there should be 3 lines of text like following:


Edward
Engineering
Structure Patterns Design


In the top left corner there is enough space for the picture.

Could you please use a different color for each of the words "Structure", "Patterns" and "Design" ?
13 years ago
 
Client
Thank you very much for your changes. Now it looks quite good.

Just to spark more ideas, following there are links to typical class diagrams:
(The logo should represent class diagrams)

http://blog.caplin.com/wp-content/uploads/UML_Class-diagram.gif
http://se.inf.ethz.ch/teaching/2008-S/se-0204/exercises/Class%20Diagram.jpg
http://www.nickrawlings.net/emailserver/New_Class_Diagram_Email_Server.png

May be we could try an arrangement like this:
(where # repersent the icon)

#### Edward
#### Engineering
Structure Patterns Design



13 years ago
 
Logo Designer
and that icon should be what?

i am bit confused :)
13 years ago
 
Client
The icon should represent what I do (writing software). And your icon is a good approach for this.

However, the icon should only include triangles and rectangles and should have no circles.

Would it be possible to modify the text "Edward" so that looks to some extend like the icon ?

I am very pleased with your work.



13 years ago
 
Logo Designer
thanks

i am not much diagram structure master so i dont know how that structure should look to make it better.

if you have ideas how you like to see it just let me know :)

13 years ago
 
Client
I think the icon is OK for now.

What about using different colors in text "edward engineering" ?

What abount bending the text ?
13 years ago
 
Logo Designer
bending?
13 years ago
 
 
Logo Designer
i personaly like stright font. makes a logo more trustful
13 years ago
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