1. Logo will be associated with architecture and Real estate, so the shape should have a strong association with a professional office building.
2. Overall symmetrical shape should be either square or round shape. Preferably, the logo includes an element with a triangle shape or diamond-shape (to resemble the appearance of part of our building, which is a vertical cuboid shape with four edges cutout ).
3. Must have the letters E, H, and C in it, however, the letters can be somewhat abstract.Must have the letters E, H, and C in it, however, the letters can be somewhat abstract.
4. We like the Logo #1 approach. However, this is what we feel:
* The “H” in the center should look like a tall building. Just like “Logo#2”(in the attachment file, not in the contest) does. For us, Logo#2 look like “H” abstractly.
* We want to see many different ways to make the “H” in to a “building” with some of the elements in the East Hopp Center.
* What we like about #2 Logo (in the attachment file, not in the contest) is that, it has the “triangle” elements, and it is symmetrical.
* The “E” and “C”, we feel it can form a square or circle, resembles the ground base.
* It almost like we want something look like the drafts below, we just want to see many different of variations.
* For special reasons, we want the “E” on the left side somewhat look like “C”, the “C” on the right side also look like “D” . this is not required.
Please download and read the 3rd revision of the “EHC LOGO MUST READ” from the Attachments section of the Contest Brief.
The download file has all the necessary information included. It includes the direction and the approach of the logo we want. It also includes some draft logos which we want you to improved or revise.