DFS Insights (DFSi)Logo Design Contest

Logo Design Contest
Contests / DFS Insights (DFSi)

DFS Insights (DFSi) has selected their winning logo design.

For $250 they received 73 designs from 10 different designers from around the world.

Withdrawn

3rd
#43

Withdrawn

6th
#41

Withdrawn

New
#42

Withdrawn

New
#40

Withdrawn

New
#14

Withdrawn

New
#13

Withdrawn

New
#7

Withdrawn

New
#6

Discussion

 
Thanks for submitting. We really like what you have going here with the movement. We like both of the color schemes. One thing we'd like to see changed a little bit is the "i." Could you just shorten the main beam of the "i" up a little bit so that it is slightly shorter than the other letters (but the dot can stay in the same place)? Or have the "swoosh" point hit the middle of the dot? Definitely like the font choice and design overall.

14 years ago
 
Logo Designer
Hi,

Here are the revisions...

Let me know your opinion...

Best Wishes

Sebastian
14 years ago
 
Thanks. Looking at #14 and getting some feedback from others, we like this one the best so far but just want to make a few more requests. We like the "swoosh" hitting in the middle of the i dot, so that's great and the situation of the DFS insights under the main DFSi, so all that is great. One thing that was noticed is the with the size of the boxes in the bottom corner of the D plus the swoosh going across the D, the D is a little lost in all that detail. Could you make the boxes just a little smaller so that more of the D is visible. Also, could we see a version where the white cutout under the swoosh is removed so it looked like it does on the top (no white stroke/cutout). With the "DFS insights" underneath the main DFSi, could you remove that gradient because it looks like it starts to turn yellow toward the end instead of green. Lastly, could you make the height of the main bar of the "i" about 3/4 the the size of the letters DFS? I hope that doesn't create too much distance between the dot and the main bar, but we would like to seem just a little bit more lower case than it appears now. Overall, good stuff and thanks for your work.
14 years ago
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