purple color is off, need stronger deep shade and use of green. logo looks like a planet Saturn and liss like a cloud. 'a' font looks cut off. try more 'magical' themes and ideas (wand, hat, cards, stars/dust).
Primary color is purple, not blue. the tip of magic white points at object, not away and is not tapered. maybe similar concept, but with the letters IT coming out of the box or top hat between the words. Our business makes 'IT' work like magic.