The concept is the physical and well being change during th e30 day challenge.
1. The letter C represents person who recognizes that fact he or she needs to change they live life.
2. The 3 represents the process of the change during the 30 days (shaping both physical and mental endurance)
3. The abstract zero as an app;e/orange represents the goal of better overall health
The dot transforms as well tot he leaf, this is actually how the dot is shaped when direct vector blend is applied to the DOT and the Full Leaf the middle is the result.
we're enjoying #49 the most of the 3 you have submitted. love the green and orange. may be interesting to play around against a solid background.. thinking if we are placing our mark on other affiliate companies' products (when our mark is used to endorse products) having some solid could help it stand out. perhaps you have other creative ways to do this!! THANKS!!
interesting tagline finding #49 captures the vitality we're looking to express more than your others so far. I will be offline for a bit but will provide feedback when back online. please keep your ideas coming
#56 thru #59 on different backgrounds, the reason that #56 is 3 colours is the contrast between the black orange green and white
orange and green are rather close in terms of overall contrast even though they are different colour which is why white only works best for backgrounds of similar colour
thanks for all the options. sorry for delayed feedback. we prefer the green colour block #58, however like your use of orange in the apple in version #49 and think this may look nice to do the apple orange with white leaf in version #58. also like to see clean in lower case font to see how this changes the visual. re:tagline after chatting with team we like: 30 day clean eating and living challenge or eat clean, live green 30 days to wellbeing. thanks again we are enjoying your designs and thoughtful interpretation of our brief
#75 this is what I was referring to a contrast separation this is really hard on the eyes, orange and green of brightness there is not sufficient contrast...on white it is not a problem but on it's own colour it should be avoided
#77 #78 work much better as wee have a richer green and there is a better contrast between the colours. Personally I prefer this green over the lime and orange.
like the green used in #45 also like the lower case font. is the orange a slightly different shade. like the shade of orange in #75. thanks for all the effort we really like your designs
after inviting comment from our team we like #49 the best of the logos you have submitted. your colour choice and strong pictorial have caught everyone's interest. the team like the way you used the leaf in #42 so perhaps going forward we can explore this within #49. thanks for all the efforts. looking forward to seeing more
#163 is an option. letters can be removed from words and still be readable/understood to me this is one of those word but I've entrenched with the contest so I am most likely biased. A fresh set of eyes is always good.
hi scott. thanks for all the different takes. turns out we still like #49 the best of the ones you've submitted and thanks for showing us how it will look in other colours/configurations it has definitely satisfied our curiosity and consolidated why we like your #49. would like to try 2 different taglines with 49. tagline 1: live clean 30 days to wellbeing. and tagline 2 minor change: 30 day clean eating and living challenge. interested to know which logo and tagline you like the best too from a designers perspective (considering how it may be used on different print and social media). thanks!
the font choice for both is Futura and Arial round with customized number zero
in order for the tagline to be readable in #165 Futura condensed is required and the word "and" replaced with "&" to keep the statement readable, otherwise it would be too small
the team are liking your #164 and like the tagline font of #163 also like how you wrote well being as 2 words in this.. seems to read better than our suggested wellbeing. if you think this font will look nice with #164 please can you try it together. keen for well being to be 2 words and sorry we didn't note this in our last comment!!
my personal fave is #163 but the leaf and apple/orange needs better placement but as teh leaf is too far left in relation to the zero I can try to tweak this.
#164 #165 are best choice, there is no confusion it is Clean 30 the tagline is in sequential so which ever tag you prefer is up to you though I do like #164 tag best