Hey studiof i believe you spelled wrong the brand's name word... you'd better change it before the client notices... IS CLARITY AND.. NOT CHARITY HAVE A NICE DAY-NIGHT.
I like the clean design and how you've incorporated people into the graphic. The font and colors are simple and work well for the audience (K-12 teachers/students). The report card grade will work when this system is opened to the parent community. Great work.
This works well. I've shared the graphic with some colleagues and some have commented that the graphic of the 2 people resembles flowers. I'm not sure what can be done to maximize the resemblance of people and minimize the flower. Any thoughts? #19 is right on!
When choosing a logo remember it should be clean and easy to read. Sometimes gradients, small unnecessary graphics added to a icon and shadows can make it a harder read, especially when logo is used at smaller sizes. A great logo does not have to tell the entire store, rather the feeling or essence of your brand or product your selling.