We like the simplicity of this - use of white space, font, and incorporate of the tag line. We were wondering if you might be able to tell us a little more about the symbol you chose... how did you choose that symbol and how does it represent the ideas we're trying to get across? We have some ideas on why you chose this, but we'd like to hear your viewpoint to fully understand it.
The logo represents the goal of the camera that is built or, from another point of view, which takes off. It was to put forward the idea of travel and opportunities for advancement that you propose to photographers. The logo forms a "C" for "Chicago." The colors are those that are used in general for the safari ambience.
Do not hesitate to request changes in colors, fonts etc..
Can you make the following changes to 68: -Place on plain, white background -We like the font on "safaris"; can you move around words and add an image (like a tree, wilderness, world, etc.) to represent travel/adventure? Maybe envelop words within a globe?
Thanks for the submissions! Would it be possible to submit a couple more with the following changes? -#104: Remove world behind lettering -#102: Make final "O" in "photo" a regular O. Move "photo" word down a little. Could we add a simple outline (like a frame) around the entire image? Also, could we create a version with a simple line below the entire image? -#102: Could we create a version with a more simple outline for the continents? Right now, we can see all of the islands and small details of the world and we're wondering if it might be a cleaner look to use a simple world icon.
Thanks for the additional submissions, Lass! Could you submit a couple more based on #136 with the following changes:
1) 1st Request -Decrease size of word "Photo" a little, but space it out, if needed so it is justified to the "Chicago" and "Safaris" above and below it. -In the word "photo", is is possible to increase the break areas (white areas) so the aperture is more recognized and doesn't look like the O has an issue
2) 2nd Request -Decrease size of word "Photo" a little, but space it out, if needed so it is justified to the "Chicago" and "Safaris" above and below it. -In the word "photo", is is possible to make the center O a regular letter
3) 3rd Request -Choose 1 of the above logos, but put a world that shows Asia? We know this will eliminate Europe, but we'd like to see a version like that
Thanks for the additional ideas! We will be meeting over the next couple of days and let you know if we have any other requested modifications. Thanks, again!
One of our judges asked me to send the following 2 questions to our finalists so we understand the flexibility of the designer once the award has been given out: - If you design is selected, are you willing to make changes we request for the final image and provide color and black and white images? - If we would like to work more with you in the future with this or other new images, how would you determine the charge(s)?
Hello, Lass! We have had many many conversations about your designs. The elegance they portray is exactly what we are looking for. When we polled our customer base regarding the finalists, however, they preferred some of the other images over yours. We also have a Foundation that your images may work perfectly for, but for now, we plan to move forward with one of Nong's design. Also, we will be completely redesigning our website, so it's good to know you work in that area also!