#8 and #6 are too masculine, manufacturing feel - not a marketing feel. The highlight / gradient gives them a machinery feeling. #7 is actually too organic looking. icon distracts from text. Fonts feel too masculine, but like the mix of all caps and lowercase in the font treatment. See it on a white or solid background. Its unlikely we'll ever use it in presentation with a gradient to the background as shown here. It will always need to work on white.