We are one of the first if not the first to enter the market with this type of business. We are bringing this from the public sector to the private sector - medium and large companies, most importantly corporations, large retailers, school systems, casinos, security companies. I cannot over emphasize how important it is for our logo to embody what we do - OUR MESSAGE. Our logo will be our intro card and so it must make an impression. We'll do business all over the US and North America.
Also, feel free to capitalize from our acronym BOA, which also refers to the name of a type of snake. The name of the company is BOA Solutions not just BOA, so it must be included in the logo. Please, we are looking for an emblem, pictorial and or abstract type of logo with an aggressive look and definitely not passive. We are REMOVING the color limitation to allow creativity to flow. We are looking for a something more iconic that makes an impression to future clients, like an emblem rather than just the acronym displayed graphically. Reference the Pictorial Mark, Abstract Mark, think Ferrari, Porsche. Think also MTV, Nike, Coke, Starbucks, Apple. We will need our logo/brand to be recognized when people see the design without having to read what the acronym stands for.
We weren't expecting something like this. A couple of the staff liked where your going. Let's see different variations with the font, spacing and colors. Also do some variations to the magnifying glass.
In contrast, we'd like to see what you can do with a round emblem think Starbucks or Versace. In the center of the emblem would be a "boa" which is a snake and around the circular emblem would be BOA Solutions. This emblem type of logo is really what we had in mind and no designer yet has captured that.
Is there something you could do along the lines like the Starbucks logo, also the Versage, Ferrari or something more elegant, like an emblem. We really need to communicate what we do with our logo. The snake is looking too much like a cartoon - clip art. It needs to be more elegant. We need something with more depth and not too flat on the eyes.
Please, view our top 3 rankings for a closer feel. We like the creativity of your logo. Keep in mind we need a sophisticated emblem type of logo. We need more aggressiveness, feel of security, protection and a established brand.
Thank you much! Can't wait to see your new submission.