If you don't get these changes made in time, I expect that you will make them after the contest ends and I have your email address and can communicate directly with you then.
In addition, I want the two red lines to begin right above the left edge of the 'B' in 'Beckmill and right below the 'V' in Valuation, and I want them to end right above where the horizontal part of the 'L' in 'Beckmill' ends and right below where the 's' in 'Analytics' ends. Hope this makes sense!
Also, please make the hexagonal icon slightly bigger. I want the top of the hexagon to be on the horizontal plane as the top of the 'B' in 'Beckmill'; similarly, I want the bottom of the hexagon to be on the same horizontal plane as the bottom of the letters in 'Valuation Analytics'.
I'm sorry. I didn't consider that I was asking you to 'copy' anything since I'm the one who directed the top-ranked concept designer to insert those lines in the first place. I do, of course, respect your honesty and integrity.
Can you tell me, please, what font style and what sizes you're using for 'Beckmill' and for 'Valuation Analytics'?
I would like to you to make several changes, please:
1. Begin the 'horizontal maroon line' beneath the name of our business, rather than beneath the icon;
2. Slightly reduce the size of the fonts in "Beckmill Valuation Analytics" so that the new and shorter maroon line can begin to the right of the bottom of the hexagon below the left edge of the 'V' in 'Valuation' and be on the same horizontal plane as the bottom of the hexagon;
3. Add a second horizontal maroon line above Beckmill and start it on the same horizontal plane as the top edge of the maroon hexagon icon; and
4. The two maroon lines should be parallel to one another and exactly the same length.
Hope this makes sense. Please don't hesitate to ask questions.
Would you please move "Valuation Analytics" to the right so that it's under "Beckmill," and then make the hexagonal icon bigger? Thanks very much. - Warren
I want "small caps" for the 'eckmill' in Beckmill, 'small caps' for the 'aluation' in Valuatoin, and 'small caps' for the 'nalytics' in Analytics. I also think that the BECKMILL font is too-too big. It should not be as small as the font for 'VALUATION ANALYTICS,' but I want it to be smaller than it is in #374.
I don't like the rectangular shape or the dark-black 'fill' inside the rectangle.
In addition, there is to much white 'fill' inside the concentric hexagon. That appears to be because you made the outermost band white, rather than maroon (R: 102, G: 0, B: 51).
1. The three wide vertical lines inside the concentric hexagon misrepresent the functionality of the hexagon. In fairness, there was no way for you to know that. But the two concentric hexagons represent six sources of risk at two different levels. The triangle represents five sources of internal risk.
2. I also don't like the green color.
3. In this case, except for the first letters of BECKMILL VALUATION ANALYTICS, I prefer for the all-caps letters to be 'small caps'. Unfortunately, this website does not allow me to show you those. That is a HUGE design deficiency by the owners of this website, but I guess there's nothing we can do about it. But I'm going to try to let them know.
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Thanks.
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One more tweak: In the tag line, please replace "valuation" with "rigorous analysis"
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I hope this makes sense. Thank you.
Warren
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on another note, he can't copy my font style (so i can't give you the font's name)
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Can you tell me, please, what font style and what sizes you're using for 'Beckmill' and for 'Valuation Analytics'?
Thanks very much - Warren
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it's against LT rules to copy the 1st ranked concept at this stage of the contest.
Hope you'll undertsand!
Best,
Zidane.
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1. Begin the 'horizontal maroon line' beneath the name of our business, rather than beneath the icon;
2. Slightly reduce the size of the fonts in "Beckmill Valuation Analytics" so that the new and shorter maroon line can begin to the right of the bottom of the hexagon below the left edge of the 'V' in 'Valuation' and be on the same horizontal plane as the bottom of the hexagon;
3. Add a second horizontal maroon line above Beckmill and start it on the same horizontal plane as the top edge of the maroon hexagon icon; and
4. The two maroon lines should be parallel to one another and exactly the same length.
Hope this makes sense. Please don't hesitate to ask questions.
Warren
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i'll try other colors!
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In addition, there is to much white 'fill' inside the concentric hexagon. That appears to be because you made the outermost band white, rather than maroon (R: 102, G: 0, B: 51).
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I would appreciate any feedback on this concept !
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Do you want to keep the hexagon and the triangle from the old logo or have a completely new mark ?!
Best,
Zidane.
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1. The three wide vertical lines inside the concentric hexagon misrepresent the functionality of the hexagon. In fairness, there was no way for you to know that. But the two concentric hexagons represent six sources of risk at two different levels. The triangle represents five sources of internal risk.
2. I also don't like the green color.
3. In this case, except for the first letters of BECKMILL VALUATION ANALYTICS, I prefer for the all-caps letters to be 'small caps'. Unfortunately, this website does not allow me to show you those. That is a HUGE design deficiency by the owners of this website, but I guess there's nothing we can do about it. But I'm going to try to let them know.
I hope this is helpful, LeMarocain.
Warren Miller
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