BEAM Strategic SolutionsLogo Design Contest

Logo Design Contest
Contests / BEAM Strategic Solutions

BEAM Strategic Solutions has selected their winning logo design.

For $300 they received 114 designs from 21 different designers from around the world.
1st
#101

Withdrawn

9th
#85

Withdrawn

New
#98

Withdrawn

New
#90

Withdrawn

New
#77

Withdrawn

New
#75

Withdrawn

New
#100

Withdrawn

New
#74

Withdrawn

New
#58

Withdrawn

New
#69

Withdrawn

New
#89

Withdrawn

New
#76

Withdrawn

Prefers others.
#73

Withdrawn

Prefers others.
#72

Withdrawn

Prefers others.
#68

Withdrawn

Prefers others.
#64

Discussion

 
Client
WOW. I like #58 since it is so different from the others. You get the idea of a lighthouse on the cliff with waves.

At first look I wondered what was going on. It caught my eye but it took me a minute to get it.

Can you try to differentiate the rocks form the waves a bit more. Color?

Very nice job. I like it.

Thanks!
14 years ago
 
Client
I like the contrast better, but I admit that the original one that is monochrome is still intriguing.

The color contrast isn't quite right. Darker blue water? Same blue as the water?

Great!
14 years ago
 
Client
#73 isn't quite right either. I liked the beige color of the rocks. The dark blue and purple isn't right.

I'm curious about #72, making the water the same dark blue color as the lighthouse and leave the rocks the same color.

Thanks
14 years ago
 
Logo Designer
yes I think that was a good idea

(This comment references Entry #74)
14 years ago
 
Client
#74 is better. Thank you.

I'm curious is you can accentuate the lighthouse look. In #64 you had the "boxes" or checkerboard (not quite) pattern to show the windows. Any chance you could add something like that? Is the area too small to do it effectively? Just an idea.

Thanks
14 years ago
 
Client
How are #75 and #76 different?
14 years ago
 
Logo Designer
Apologies I pushed the submit button twice because it seemed to be doing nothing and hence you got the same logo twice.
14 years ago
 
Client
I like #75 a lot. Out of curiousity, some of the other logos i like have BEAM and Strategic Soluions the same size across, Beam on top, Strategic Solutions below, each the same length (See30, 41, 28). Could you humor me and do something like that with the BEAM Strategic Solutions in your logo?

Maybe center one over the other?

Thanks,
Mark
14 years ago
 
Client
I like the larger "BEAM". I was a starting to think that the name of the business, or at least the BEAM part would get lost against the fantastic graphic. I like how it now stands out more.

If you have any ideas of how to make it a little larger I'd be interested but don't change too much. I really like this one. It does a nice job of coveying that as a consultant I can help my clients navigate thru uncertain areas.

Thanks,
Mark
14 years ago
 
Logo Designer
Here is some copy for you, too long for a slogan. Maybe it can be shortend.

“Weathering the financial storm in the midst of a global Financial Tsunami”
I have made the text larger. Shout if you need anything nothing is a problem.

(This comment references Entry #90)
14 years ago
 
Client
Thanks. I'll think about the 2.

I'm not in the financial industry. I have experience in process and product innovation. If you have an idea, I can help you bring it to life or make it better.

I have been making consumer products (chemicals, cleaners, automotive, industrial, institutional) for a while.

The idea of navigating thru uncertain waters (or process) to get ideas to life is shown in your logo. My clients have to work thru environmental, regulatory, manufacturing, and marketing issues to bring their products to the market.

Let me see if I like the larger text or not. They both look great.

Mark
14 years ago
 
Client
Can you add a "TM" for trademark on the logo? I'm guessing the upper right of the "M" in BEAM is the best place. If you have a better place, please suggest.

Since I'm afforded rights as an unregistered trademark, why not take them?

Thanks
14 years ago
 
Logo Designer
There we go shout if you want anything else nothing is too much of a problem.

(This comment references Entry #98)
14 years ago
 
Client
I think you are really close. I extended to show the logo to someone tomorrow adn get a little more feedback. I really think you did a great job. if you knew me, you would think you got my personality as well (at least that's what my wife said and others).

They meant it in the best way, I'm teh solution to the problem, not the dark stormy sea.

Rugby fan?

Thanks!

Mark
14 years ago
 
Logo Designer
Hi Mark

Thanks for the feedback, this has been a fun contest, shout if you need absolutely anything, and yes I am a rugby and cricket fan, I also enjoy watching American football but don't see much of it on our TV.

Brendan

14 years ago
 
Client

Brendan,

I just got one comment about the rocks. Can I see a logo where the height of the rocks are shorter? I like it as it is but I'm curious how it would look if it were a bit "shorter" or less rocky.

Played rugby for several years at the club level after college. Great game but not very popular as they can't figure out how to make money at it like american football.
Thanks,
Mark
14 years ago
 
Logo Designer
Hi Mark submitting two new ones the rocks get shorter and then again even shorter

(This comment references Entry #100)
14 years ago
 
Client
2 people have said they like the shortest one the best. Not as intimidating. if I saw them separately, I'm not sure I'd even notice the difference.

I saw your company web page. When this is over I may contact you regarding additional work, if that's allowed. I'm thinking of product literature for my company.

Great Job!

Mark
14 years ago
 
Logo Designer
Hi Mark yes we are allowed to do work for you after the contest, we are not allowed to offer you work in lieu of you choosing our logo, that we have to win fair and square.

Let me know if you need anything.

Brendan
14 years ago
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