averLogo Design Contest

HI Scott, i have replied to your PM, pls check

yes!

Purple on two circle like this Scott?

I'm liking the potential versatility!

this with the purple colors on two or more circles might look good, too. the interlocking circles on the other submission is interesting, too. We could use that for solid-color printing some day, maybe with the purple color filling in some of it. depending on whether we have to use just one color or not.

a different approach

Hi Scott, here you go pls check update thanks

Hello again. If you have a moment to try the negative version of this (dark grey or charcoal background, white or light grey letters, lighter grey circle), please give it a shot.

Yes!

heres the other one

here you go pls check Scott

got it, okay Scott, ill work on it

After reviewing this more closely, I'd like to see a little more true purple (slightly more blue tint than pink/magenta) in your three ranked entries. Could you dial it slightly bluer/darker for your 1st and 3rd ranked entries?

Perfect

Hi Scott, here you go pls check if looks fine

I love it. Darken up the "aver" just a little bit?

Heres another font option

Okay I'm dropping this one and keeping number 1

I'm having trouble deciding between your two fonts...so you have first and second place at the moment...

heres another font

Here you go Scott, pls check

Here you go Scott, pls check

Here you go Scott, pls check

Would you mind trying this font with the Venn diagram?

I prefer your 2nd place design's font or the font you used for submission #581...this one is just a little too feminine

HI Scott, pls check font variation

this one on the right side

this is no a at all

thgis one is same a

HBi SCott, this iteration is a thinner a

highly improved! now the "a" fonts are bothering me again, but we're close, here. we could try removing the a from the circles altogether, or use the newer version of the a (copied from "aver") and place that in the circles... or something else entirely? or nothing? in any case, I'm really liking this.

Hi Scott, here you go pls check if correct, thanks

keep pushing on making it thinner; also, stretch "aver" and "strategic counsel" horizontally a bit, lighten it up a bit more... then, for the three circles, darken the main purple color, and make the bluish color a lighter lilac (less blue, more purple, but faded or lighter than the main circle), so the purples are darker/lighter versions of each other .. sorry if I'm getting too particular! Hope this is helpful! Overall, I am pushing for a less bold, lighter touch and feel of the overall logo.

Here you go Scott, pls check, thanks

another good way to lighten up the letters would be to make them thinner... less bold. pardon my repetition! this last day is getting exciting!

yes, that font on the "a" in "aver" is what I've been liking. paired with the modern stylings, it has a foot in tradition and a foot in the future. the bluish purple circle could get lightened up a bit... and maybe lighten up the "aver" and the "strategic counsel" a bit too. For now, i will replace your current ranked submission with this one!

this one is iteration of font and logo

Hi Scott, pls check iteration in font

i am pretty sure you'll be on my final list no matter what. In the meantime, i think a lighter or faded purple in place of the magenta will be an improvement so the magenta doesn't steal the show (reds are tricky that way, aren't they?). Then, the matched fonts are solid. Bit, I prefer more traditional fonts with respect to the shape of the "a" (<<like this font, but more modernly squarish, and still "sans"). We could do a lot to play with the icon/logo and how it interacts with "aver" ... I am really liking this!

and heres the font for the "a" on logo

Hello Scott, heres the iteration of all caps Strategic counsel

i like the three circles best!

gray works as one of the circles, for sure. this is my favorite iteration yet for color

oh i didn't see these others! I like thsi better than yellow and green... what if all three circles were various shades of purple?

better! I am not sure I want the yellow and the green, so if different shades of purple or gray/purple can work with this design, I'd like to see that, too, although maybe I should seriously think about allowing more than just purple and gray. Please also consider using the same font in "aver" as you use for the "a" on the Venn diagram. Finally, please use all caps for "strategic counsel" to reduce the variation in the characters in that line

and heres just one

heres an iteration with just 2 circle

another color variaiton

heres another one

Hi Scott, pls check color iteration, thanks

Hello and thank you for participating. The Venn diagram is simple yet perhaps a great representation of strategic thinking. I am very tied to purple as my thematic color, and lighter grays, as well. Perhaps some purple tones would work for the Venn diagram circles? I will rank this one for now, and will watch for further iteration of this design. Thanks!