Hey Noelle :) Here are a couple variations on an entry. I heavily customized type to make it uniquely yours. #25 / #27 / #28 all show different options available for the same logo. In #28, I wanted to show how you could use the logo single color AND really small (as I imagine you would need that for seed packets or even stamped onto seed / row markers) and it's still very legible, but also distinct!
#26 has "SEEDS" in a different font - also altered.
I think this logo has appeal for both growers as well as foodies / restauranteurs that will be interested in artisan-grown veggies. It's organic feel also asserts itself to those looking for natural approaches.
Let me know if you want to see any changes or have any ideas you'd like me to try. Thanks! josh
Hey Noelle - here is a revised version. I liked the simplicity of the text alone as a wordmark, but then I had a idea for a graphic, so I went with it. :) The crossed garden hand shovel and fork is meant to identify the artisan grower as a foodie as well. It also reinforces the brand purpose - that being seed for food plants, rather than flowers, etc. I used a tomato leaf (and in a couple cases, the tomato blossom) rather than the tomato itself so that the logo can remain flexible to be used for other seeds.
The tagline "Naturally Hand-Crafted" is a bit tongue-in-cheek - implying that the growers are giving nature a hand. It also makes a healthy / organic connection without actually saying it. (I don't imagine every hybrid is developed certifiably organic...)
And again - I limited the color palette 1) to save on print cost 2) to work with the artisan-aesthetic and 3) to allow for flexibility across all mediums.
I've included the single color option so you could see it (I include a single color option with every sold logo). I'd imagine it would be useful to have on flyers when presenting programs to growers as well as buyers for the food market. It could also be used in-restaurant as branding noting the program / company - so - again - having a nice-looking single color would be ideal for menus / advertising.
Anything else you want to see, just let me know - thanks! josh
Here are a couple variations with a striped tomato (with some of the ribs - I always feel like those look more "heirloom-y") with the colors punched up a bit. :)