crazy I looked up this West African sign before I left today. I guess it was meant to be! Can you just send with the darker tag line at the bottom so I can compare. It been a pleasure working with you.
I was not going to look today, but could not help myself. lolo. I would like to pick your logo today or tomorrow. Once I pick winner does that mean no more changes? Also what other type of work do you do? My email is amoodie@hotmail.ca.
Hey! I am totally sold on the font, and most ppl voted on this logo. Some comments I have been getting is I am not a butterfly person. (which I am not) I like the circle leave logo also, however i believe your not aloud to combine logos? If that the case could I see another symbol same colour, same size not as girly.
This is why I prefer to use my own handwriting to create a brand. Because it is timeless and make it stand out and not get confused with another brand.
About the sharp edges, you'll notice that I already edited the corner of the edges like in "A" for example, there are always a smooth "rounded" edges.
And about the "A" to be shorter as your suggestions, it is actually intentionally made to have a longer shape to anticipate of using a tagline. If we add a tagline, the layout will be blended perfectly with the main logo. And when we remove the tagline, the leg of the "A" still have a dynamic balance visually with the top of the "A" letter.
And what is the unique point of this concept? It is the hidden message on the "A" that look like a star. So, if you have to make an icon for application or social media profile for example, it could be easily recognised by this single "A" and butterfly on top of it.
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Tech NOV 14, 2014 @ 08:00 AM31,492
12 Principles of Great Brand Design
John Rampton , CONTRIBUTOR
Branding is something you should be focusing on even in your startup days. It’s much easier (and more cost effective), to get your brand design right the first time, rather than fix it later. However, this can be tough to focus on when you’re just starting out.
Keep these dozen tips in mind to stay on track, make the right branding moves, and ensure your company shows off its best self from day one:
Stay classic
Classic doesn’t mean boring and it certainly doesn’t mean old school or stodgy. It does, however, mean foregoing trends in many area's such as in favor of traditional fonts, colors with staying power (such as neutrals or primary colors), and being able to see the branding lasting for decades. That’s the goal, right?
Mint Design
Match the branding to the company
This seems obvious, but everyone has seen a logo that just doesn’t align with what the company does. Let your mission statement and business plan lead the way. If your company is a trampoline business in the ocean off Hawaii, make sure that excitement shows through in the branding.
Make sure it can’t be confused with other businesses
Recommended by Forbes
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+218,606 VIEWS Amazon 'Cyber Monday' 2017 Ad Sales: Early Echo, Echo Dot, Fire TV, Kindle...
Sometimes this is unintentional, and other times companies try to ride the coattails of other, existing companies. Get multiple opinions and make sure your branding can’t be easily confused with another company’s.
Ensure it works on multiple platforms
Is your branding and logo going to work in print, on smartphones, on billboards and in low quality newspapers? It needs to have mass appeal and be clear enough to not get “lost,” regardless of platform.
Stick to no more than two colors
Black and white don’t count, but beyond them only go for one or two additional colors. Anything else is overkill, and you’ll be paying a premium when printers (such as t-shirt screeners), charge by the color.
Less is more
This goes for font choice, color, actual number of lines and everything else. Take a look at the branding from some of the largest companies such as Subway, Starbucks or Chipotle. They’re actually minimal, easy to recognize, and clean.
Remember the name is for life
One of the most exciting, yet frustrating things about starting a business is choosing the name. Don’t get swept up in trends, such as opening a breakfast joint called “Hashtag.” Instead, go with something easy to say, spell, and remember.
If you’re including a motto regularly in your branding, such as McDonald’s, “I’m loving it,” the less is more principle also applies. Sometimes it’s necessary in order to make it clear what your company does, or simply to wriggle into the heads of consumers. If you do so, keep it short.
I been doing some research, do you think we need to make A softer or does the butterfly do that
10. Steer clear of sharp edges
The lines of your branding should almost always be a little softer and smoother. If you go with sharp lines and edges, such as the “W” in Wendy’s, it can look outdated, unwelcoming, and overly formal.
i realised that entry #223 has soft style tagline, but perhaps too thick.
So here is the revisions.
And the tail of the "a" is too long, so here is the shorten options to get more balance on the left and right alignment.
Thanks
Please let me know if you have any suggestions on the font style of the tagline.
I have tried hand writing style, but it seem too complex. So, I decided light sans serif font.
Thank you.
I like this, could we add a little something to it. You can see my second choice right. what about doing something with the A. to make it pop its plain but clean I like
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It is a morning star and sparkling around it.
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The prize of the contest won't be released until you're happy with the final file and press the approve button.
But most of the time you still be able to contact to ask some changes on the logo, even if you have approve the final files.
Thank you.
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This is why I prefer to use my own handwriting to create a brand. Because it is timeless and make it stand out and not get confused with another brand.
About the sharp edges, you'll notice that I already edited the corner of the edges like in "A" for example, there are always a smooth "rounded" edges.
And about the "A" to be shorter as your suggestions, it is actually intentionally made to have a longer shape to anticipate of using a tagline. If we add a tagline, the layout will be blended perfectly with the main logo. And when we remove the tagline, the leg of the "A" still have a dynamic balance visually with the top of the "A" letter.
And what is the unique point of this concept? It is the hidden message on the "A" that look like a star. So, if you have to make an icon for application or social media profile for example, it could be easily recognised by this single "A" and butterfly on top of it.
Thank you.
Withdrawn
COVER STORY
The Emperor's New Coins: How Initial Coin Offerings Fueled A $100B Crypto Bubble
Most Popular
New Posts
Comment Now
on 12 Principles of Great Brand Design
Please log in or sign up to comment.
Enter Your Comment
POST COMMENT
Commenting Guidelines
+ FOLLOW THE CONVERSATION
Trending Now
Tech NOV 14, 2014 @ 08:00 AM31,492
12 Principles of Great Brand Design
John Rampton , CONTRIBUTOR
Branding is something you should be focusing on even in your startup days. It’s much easier (and more cost effective), to get your brand design right the first time, rather than fix it later. However, this can be tough to focus on when you’re just starting out.
Keep these dozen tips in mind to stay on track, make the right branding moves, and ensure your company shows off its best self from day one:
Stay classic
Classic doesn’t mean boring and it certainly doesn’t mean old school or stodgy. It does, however, mean foregoing trends in many area's such as in favor of traditional fonts, colors with staying power (such as neutrals or primary colors), and being able to see the branding lasting for decades. That’s the goal, right?
Mint Design
Match the branding to the company
This seems obvious, but everyone has seen a logo that just doesn’t align with what the company does. Let your mission statement and business plan lead the way. If your company is a trampoline business in the ocean off Hawaii, make sure that excitement shows through in the branding.
Make sure it can’t be confused with other businesses
Recommended by Forbes
MOST POPULAR Photos: The 10 Most Dangerous U.S. Cities
+218,606 VIEWS Amazon 'Cyber Monday' 2017 Ad Sales: Early Echo, Echo Dot, Fire TV, Kindle...
Sometimes this is unintentional, and other times companies try to ride the coattails of other, existing companies. Get multiple opinions and make sure your branding can’t be easily confused with another company’s.
Ensure it works on multiple platforms
Is your branding and logo going to work in print, on smartphones, on billboards and in low quality newspapers? It needs to have mass appeal and be clear enough to not get “lost,” regardless of platform.
Stick to no more than two colors
Black and white don’t count, but beyond them only go for one or two additional colors. Anything else is overkill, and you’ll be paying a premium when printers (such as t-shirt screeners), charge by the color.
Less is more
This goes for font choice, color, actual number of lines and everything else. Take a look at the branding from some of the largest companies such as Subway, Starbucks or Chipotle. They’re actually minimal, easy to recognize, and clean.
Remember the name is for life
One of the most exciting, yet frustrating things about starting a business is choosing the name. Don’t get swept up in trends, such as opening a breakfast joint called “Hashtag.” Instead, go with something easy to say, spell, and remember.
If you’re including a motto regularly in your branding, such as McDonald’s, “I’m loving it,” the less is more principle also applies. Sometimes it’s necessary in order to make it clear what your company does, or simply to wriggle into the heads of consumers. If you do so, keep it short.
I been doing some research, do you think we need to make A softer or does the butterfly do that
10. Steer clear of sharp edges
The lines of your branding should almost always be a little softer and smoother. If you go with sharp lines and edges, such as the “W” in Wendy’s, it can look outdated, unwelcoming, and overly formal.
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So here is the revisions.
And the tail of the "a" is too long, so here is the shorten options to get more balance on the left and right alignment.
Thanks
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And I add the length of the butterfly wings to get more whimsy and feminine.
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Please find my latest revisions..
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I have tried hand writing style, but it seem too complex. So, I decided light sans serif font.
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Please find my latest update for those variations. Thank you.
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Please find my latest revisions. I keep the butterfly around the "dot" of the "i", so it will be less complex.
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But thank you for your suggestions.
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