Simple, fresh koru shape – subtle Maori look but not too much so. Colours reference other foods, the koru life - also a connectedness and growth in the design.
I've reworked the colour and fonts in this to give a whole new look.
I still stand by the concept of the icon being like a fern opening, the koru shape is there, but with regular leaves more like fruit tree leaves.
The leaves icon is unique, something eyecatching and perhaps more memorable in the minds of your potential customers.
I might add, the simple colour treatment lends itself to any printing, embroidery or any other media that you might reproduce the logo. So it's a striking and clean design yet also cost-effective to reproduce in any corporate ID material.
I've used a leaf motif to symbolise life, growth, improvement and a pathway . That gives a sense of an achievable process of development. There is a subtle koru shape which breathes life, strength and balance into the design.
I've chosen the blue colour scheme to give the logo a wide appeal, from the corporate groups, schools right through to individuals. It feels confident, professional and yet the organic touch of the icon balances the refined text treatment.
The icon can also be used as a stand alone image for any social media account profiles or online directory profile images.
A small highlight of deep orange is used as an accent for the tag line.
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I still stand by the concept of the icon being like a fern opening, the koru shape is there, but with regular leaves more like fruit tree leaves.
The leaves icon is unique, something eyecatching and perhaps more memorable in the minds of your potential customers.
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I've chosen the blue colour scheme to give the logo a wide appeal, from the corporate groups, schools right through to individuals. It feels confident, professional and yet the organic touch of the icon balances the refined text treatment.
The icon can also be used as a stand alone image for any social media account profiles or online directory profile images.
A small highlight of deep orange is used as an accent for the tag line.
Any feedback is very welcome, thanks.