SoftNAS®, Inc.Logo Design Contest

Yes, no problem at all.

The process is that you select your winning design. The files are then uploaded for your review, at which point, further tweaks can be made if necessary.

Once you're satisfied with the files, you notify LogoTournament that you have approved them, at which point the contest is formally closed.

We can then exchange contact details and I can provide you directly with whatever variations you require.

So far it looks like #259 is the winner and the CEO wanting to know if we could get the #263 version too. I told him I would ask.

When I looked at it is says it is larger than 100 pixels wide. Am I doing something wrong that is making this logo seem much larger?

Let's keep them for now as they are and let me get the team's thoughts first.

P.S. I stacked it on the text to make it easier to review. :)

The icon is 100px wide.

Stay tuned. :-)

Let me show these latest 4 to the executive team and get their thoughts.

Are you able to show us a 100 pixel version to see how the lines look at that resolution?

Do these work better (see also #262), or would you like the lines more visible?

I'll upload both again, but with the lines more visible on the right.

They do, but I have faded them in keeping with the shading of the sphere.

Would you like them to be more noticeable?

Same comment as the other variation. Do the white lines go all the way around the right side of the globe?

Do the lines go through all the way on the right side of the globe since I can't see them?

I have added a couple of variations with thicker contours - #259 and #260.

I think you're spot on about the original thickness - at small sizes, the lines are not clear enough. Both of the new variations work much better, even when reduced to 100px in diameter.

You might want to consider having multiple versions of the logo for different circumstances. One, for example, with thinner lines for when it is to be seen at 150px and above; and another with thicker lines for when it is to appear at 150px or less.

Thanks Steve.

Some questions about the logo design.
How does it look at 100 pixels wide (or maybe 150 pixels)?
At that low resolution, would it make sense to do slightly thicker white lines?
Could we see some variations with the white lines in various thicknesses? This would apply to the regular horizontal logo (globe on left).

Thank you.

Please see #255, #256 & #257.

The lines were already yellow, but the fade to blue, coupled with the small preview size makes them appear slightly green.

I have extended the fade further to the right to try to make the yellow less green-looking (#256).

I wasn't sure whether you meant the white lower case 'd' from the icon, or the darker blue lower case 'd' from the text, so I created two variations, one with white lines (#257) and another with dark blue lines (#255).

Can you do 2 variations of #254?
Please change the lines going round to the color of the lowercase "d"

Also, please change the lines going round the design to yellow versus the greenish color that they are now.

Thank you

Thank you.

I have given the lines a bit more contrast on the right side in #254

Do a variation with the lines more visible on the right. Thank you.

The contour lines do extend fully across the sphere, but I blended the colors on the right side. Would you like these lines to be a bit more visible?

Darker design seems to make the "d" pop more so our CEO is liking this version the best out of the 2 variations you did.

Waiting to see what other comments come back from the Executive team.

The same as #252, but with a slightly lighter sphere.

Please see #252 - is this what you had in mind?

Thanks Steve.

Hello John,

I have some family commitments for the next couple of hours, but will work on this afterwards.

I'll be in touch soon.

Thanks!

Feedback from the CEO:

- Would like to see the lines go all the way around (right side of sphere).

- The yellow highlight at the bottom seems out of place.

- Perhaps add more drop shadow to the “d” so it stands apart a bit more

Can you modify the design (as a variant) to accommodate his requests?

Thank you.

This is the entry that the Executive team liked the best. Stay tuned for more info about this logo and congratulations on your excellent work!

Please see #248 (without spotlight) and #249 (without both spotlight and gloss)

Can you do this one without the "spotlight" effect?

Sorry, I edited an older version.

Please see #246 and #247. #246 has the spotlight effect removed and #247 has both the spotlight and the gloss effect removed.

I am leaving shortly to collect my kids from school, but will be available through the rest of the afternoon and evening to respond to any requests for changes.

All the best,
Steve

Looks better - thank you.

Still need to remove the "spotlight" effect on this and all the other variations.

I've tidied up some spacing issues with the text and also contrasted the 'd' color with the 'Sphere' to match the contrast between 'Soft' and 'NAS'.

This is very similar to #181, I have added an extra contour and corrected a minor error in the drawing.

Please see #233 for the variation to this design.

Please see #234 for the variation to this design.

Please see #235 for the variation to this design.

Can you do a variation with the lowercase "d" in the design element being white?

I would remove the spotlight effect on the design element ... think of how well it could be put on clothing, as well as, Internet and Print.

I would remove the spotlight effect on the design element ... think of how well it could be put on clothing, as well as, Internet and Print.

I would remove the spotlight effect on the design element ... think of how well it could be put on clothing, as well as, Internet and Print.

The same as #200, but with the second arrow cut into the stem.

The 'd' is a slightly different design, which incorporates a hint of yellow.

The changes to previous versions are:

1. lightened the text color

2. enlarged the graphic element and removed the shadow

3. tried, as far as possible, to use the colors used in the graphic element of the SoftNAS logo. Of the combinations I experimented with, this seemed to work best.

4. replaced the thicker, triangular contour lines with thinner contours and added darker 'see through' contours.

The changes to previous versions are:

1. lightened the text color

2. enlarged the graphic element and removed the shadow

3. replaced the thicker, triangular contour lines with thinner contours and added darker 'see through' contours. I tried creating a transparent effect using the original triangular contours, but it seemed to me to be too 'busy'. I am continuing to look at this.

4. the nearside contours are now yellow and there is also a subtle yellow highlight to the base off the sphere - are these too subtle?

The changes to previous versions are:

1. lightened the text color

2. enlarged the graphic element and removed the shadow

3. added a subtle (too subtle?) yellow highlight to the sphere

Please see #180, #181 and #182. I've commented on each separately.

Thanks again for all your great feedback!

I have family plans this evening and a school sports event with my youngest tomorrow morning, so I will work on the updates late morning/early afternoon my time tomorrow.

Enjoy the rest of your day.

Last minute request from the company President.

Can we see a design element (sphere with the lower case "d" inside) using the color schema of the SoftNAS disk colors (left side of our corporate logo) are utilized with the dSphere design element?

He needs to be mindful of consistency in colors for branding and for other general costs.

This would be a variant design, as well as, the previous response to you earlier today.

Steve, so far the team likes youor design the best.
Here are some suggestions on modifying your design and also on variations.

1- Make the design element bigger and lose the shadow under it.
2- make the design more transparent if possible so you get the sense of seeing through parts of it to the other side (this may not be possible to do and have it still look good).

3 - Can you put some yellow accents into the design element to contrast the overall blue color pallet?

4 - Can you work with a slightly lighter color pallet for the product name: dSphere?

I think these suggestions should be taken into account when tweaking this design and creating variations.

Overall, the team and I are extremely impressed by your work.

Thank you.

Yes, I do.

I like it.

The same as #144 (including customised 'r'), but without the additional 'd'.

Thank you for all your feedback.

I have rotated the 'd' and made the arrow heads more visible.

Also, I have experimented with an alternative letter 'r' in 'Sphere' - do you like this form better?

Rotating the globe/sphere more towards the left to see more of the "d" and the ends of the arrows would be better.

Also, if you can do a variation with the actual lowercase "d" added to Sphere to make dSphere (still keeping the design element changes as indicated) might also be of interest to us.

Thank you.

Rotating the globe/sphere more towards the left to see more of the "d" and the ends of the arrows would be better.

Also, if you can do a variation with the actual lowercase "d" added to Sphere to make dSphere (still keeping the design element changes as indicated) might also be of interest to us.

Thank you.

Rotating the globe/sphere more towards the left to see more of the "d" and the ends of the arrows would be better.

Also, if you can do a variation with the actual lowercase "d" added to Sphere to make dSphere (still keeping the design element changes as indicated) might also be of interest to us.

Thank you.

Rotating the globe/sphere more towards the left to see more of the "d" and the ends of the arrows would be better.

Also, if you can do a variation with the actual lowercase "d" added to Sphere to make dSphere (still keeping the design element changes as indicated) might also be of interest to us.

Thank you.

Very nice - similar comments to the other variation.

I think turning the globe a tad more to the left so that the "d" is still more forward facing (can't really see the arrowheads clearly) would be great.

I think a variation of this with the globe/sphere to the left of the word "Sphere" and the globe/sphere not being quite so large would be another great logo.

Great work so far!

Thank you.

Very nice. I think turning the globe a tad more to the left so that the "d" is still more forward facing (can't really see the arrowheads clearly) would be great.

I think a variation of this with the globe/sphere to the left of the word "Sphere" and the globe/sphere not being quite so large would be another great logo.

Great work so far!

Thank you.

Similar to #67, but with subtle highlights on the light blue bands.

Please see #67 and #68.

#68 includes the re-sized icon. It's also rotated to be more forward-facing and has effects designed to make the sphere look more 3-dimensional.

The sphere design in #67 is identical. I have enlarged the sphere only because I know it can sometimes be difficult to see the detail in smaller icons when they are previewed at 350 x 280px.

I am working on ideas to embed the 'd' within the sphere and, if I have something that works, I will upload it later in the day.

All the best,
Steve

Can you please rotate the globe/sphere so the lowercase "d" is more forward facing?

Please make the word Sphere larger still then the globe/sphere with he lowercase "d" in it.

Hello, I've removed the smaller text and re-sized the icon relative to the text - please see #46

I'll work on changes to the appearance of the sphere... hope to have something for you later this evening or tomorrow morning.

Best, Steve

Thank you so much for your suggestions.

I will upload the version without text first, then work on developing the sphere along the lines you have outlined.

I have used Handel Gothic for the main font, including the 'd', which has been customized to add the arrows. I might be wrong, but I believe it is the same font used for your corporate logo.

If not, do you happen to know the name of your font? Alternatively, if it is the right font, but you don't like one or more of the letterforms, I can make customizations so that it is more to your taste.

I'll be in touch later this evening.

Hi Steve, If you can also make the word Sphere a bit larger then the globe with the "d" in it and match (as closely as possible) the font used in our corporate SoftNAS logo that would be great.

One variation would be to make the globe more 3D like in appearance. A great example of this is the ATT logo with the 3D globe you can see inside of. Another variation of the above might be to make it seem like the lowercase "d" is contained inside the globe. I'm not sure how and if that could be done. FYI - we would use this product logo complete (just like it was designed) AND also with just the graphic element (the globe/sphere with the lowercase "d" in it) for use on t-shirts and hats, etc... Hope this helps!

Hello and thanks for your feedback!

I have a house full of kids at the moment, but will update the design a little later this evening.

Are there any other changes and/variations you would like me to make?

Regards,
Steve

Don't give up now. We think you're on the right track.

Can you please remove the smaller text under the word Sphere? The logo is only for "dSphere". Thank you.