I don't think a cone is what I want the business to be saying about students. The site is about saving money, getting discounts, finding a job, being the best you can be for the life after university...
Just spoke to my marketing guy on these ones. The graduation hat has been 'done to death' he says. IS there any way you can try to squeeze in: A 2 for 1 cinema voucher, something to signify a 'good night out' (not a beer) and happy times?
I think the blue colour works best on entry number 21.