The Forever S.M.A.R.T Reflective Learning ProgramLogo Design Contest

Logo Design Contest
Contests / The Forever S.M.A.R.T Reflective Learning Program

The Forever S.M.A.R.T Reflective Learning Program has selected their winning logo design.

For $275 they received 75 designs from 18 different designers from around the world.
2nd
#4

Withdrawn

New
#6

Withdrawn

New
#5

Withdrawn

New
#3

Withdrawn

New
#2

Withdrawn

New
#1

Discussion

 
Logo Designer
Hi,

My first two concepts for your logo. Happy to make changes and welcome your feedback.

Thanks,
Catherine
13 years ago
 
Client
#2 Hi Catherine, really like this design but like the blue tones in #1 design. Please see update comment re name. Should read The Forever S.M.A.R.T Reflective Learning Program. My apologies. 'Forever' somehow disappeared from the name line, but it does appear correctly in the additional info/comments section I wrote. Also can you leave 'me' off the end of program (US style rather than Aust/NZ/UK convention). thanks
13 years ago
 
Logo Designer
Hi, thanks for the feedback (apologies for the spelling on 'program'!) :)
What is the hierachy you're after on the words - being quite a lengthy name line - which words would you like emphasised more than others? and do you have a preference for upper/lower case?

Thanks,
Catherine
13 years ago
 
Client
Hi Catherine, thanks so much for the new version. Yes, the title is rather long - TM issue I'm afraid. Good question about emphasis. The emphasis is on Forever S.M.A.R.T and Learning, but Reflective Learning can be emphasised equally. Less emphasis on Program which could be lower case or a lighter shade perhaps along with 'the',

Also considered dropping 'The' but that is my idea. Some I work with think it should stay. If the design works better without it, however, I would certainly consider this as an option. Also liked the graphic larger, as it appeared in #2. More eyecatching and strong but then again it is all about balance, and may be color. Hope this helps.
13 years ago
 
Logo Designer
Hi, thanks for the helpful feedback. I've uploaded a couple more entries with the 'Forever S.M.A.R.T" and "learning" with the emphasis. Let me know if you prefer the serif or sans-serif font version, and any changes you might like me to try regarding color, fonts, layout etc.
Thanks,
Catherine
13 years ago
 
Logo Designer
Hi, I see you've gone back into 'judging' mode. If you'd like any revisions or changes made to my entries, just let me know.
Thanks,
Catherine
13 years ago
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