Yeah, I like that font a lot better, (#2 and #3) I dont know about the character though. In this concept, I like the one eye, I think better than two. but that doesn't mean another attempt should necessarily have just one. This is a hard one to do, its so vague, but that is why something very memorable is needed. Do you have another idea on the character?
Yeah I can do another character. I kept him vague on purpose since you have a wide variety of thi ngs to rent. the idea of the box guy was to give the idea of a crate or box that the thing comes in, even though many of the stuff you rent wouldn't .
I like the dragon-thingy. The box and your idea behind it is solid too though. What about some different color variations? Maybe a more masculine feel? You certainly have skills!