MNG ConsultingLogo Design Contest

Thanks very much. It looks good. I prefer the blue-green-blue, and the all blue. Those two.

#325 other two color option with same palette

Okay. I think that's the better of the two-colour ones. I'm ready to wrap this up.

Hi, you are welcome! Please check #324 with final colors

Hi Andres, thank you.
Let's make it this one, but colour of the third letter the same as the first. I think that would look best.

Thank you.

Hi,
please chech #320 through #323 some color options

Anyway, there colours here are a bit matte. Need more light. The form is just perfect so let's keep that please.

Let's try blue/green/blue, for instance

Not a great fan of lime green but the lighter green doesnt look bad here.

Hola Andres, muchas gracias.
Este es mi favorito. Los colores de #296 y #297 aparecen mas brillantes en mi pantalla.

En el dia que queda, me gustaria ver que otra combiniacion de colores con las tres son posibles. Solo para estar seguro, pero este #318 me parece muy bien.

Hi, here are some updates
#317 using the same proportions as #19
#316 is intermediate, to allow space for the horizontal bar of G

HI Andres, good afternoon.
Thanks for those changes. Much appreciated. #315 is the favoured one. The only thing left to do, I think, is to revert it to the size and tightness of the very first one. See #19 for reference of what I mean, please.

please check #314 and 315 with latest requests

Thank you, Andres. Understood on the colours for later. Makes sense.

This is close. I am in between the pronounced appendage on the G as in #310 above and the smaller in #313. Thanks for suggesting it could be smaller. Can the appendage be a bit more in between those two?

The combo roundish/angular for the bubble is perfect. I'd like to try the bubble in darker contour to see, please.

One last thing I wonder about is what the "Policy & Communication" part would like in small letters with caps only for the first letter.

Once you decide the one you like we can move to colors.
Blue is more suitable for ´consulting´ and ´communication´.
So blue or a blue/green combo might be better than only green.

#310 outlined bubble and #311 without bubble

Reverted spacing and set G tip with dark blue
Bubble with rounded edges and lighter blue.

Great. Many thanks.

Thank for the feedback. Yes we can continue working while in selection phase until you are satisfied with the result. I will work on these requests and upload today later

Thanks for this, Adres. Much appreciated. Here are a few requests. If these can be accommodated, I am ready to move to the final decision. I am not clear if the decision were made now, whether more tweaks can take place. Do you know? I am also uncomfortable having this exchange virtually in public but here it goes.

1. I prefer the original distancing between the letters, more compact. See #19, for example.
2. perhaps the whole of the lower appendage of the G in the version above can be black, Navy or whatever the darker color is. In the original iterations, even if the appendage was shorter, it was all dark. That would show two horizontal parallel lines that contrasts nicely (I hope) in the G with the three oblique and vertical parallels to the left. Can we try that?
3. I like the 3-tone blue version as above?
4. For a final decision, I am oscillating between one colour (blue or green) or a combined 3-colours. Any suggestions that can help me are welcome.
5. The box underneath in #305 drives the requested idea, thank you, but its straights lines clash with the design and the graceful curves. It's too angular, to my mind. I think aesthetically it needs to be more congenial with the designed letters. What do you think?
6. I would prefer the box/bubble below not to be filled. As is above, it becomes too central in the image and draws the eye away from the uniqueness of the designed coiled letters. If it is just the contour box/bubble and letters, it might restore that balance. I don't know but I suspect it would.
7. Once all these changes are done (back to item 4 above, I guess) would you please indulge me and show me a full one-tone version in the darker blue, one in the darker green, and one tricolour combination like #398?
Many thanks again.

Not sure why or how my request for a tweak cannot be accommodated. I don't know what the regime is.

I like the original more, when the letter are closer to each other. The coil effect is more apparent.

I have tried some options. There are some that I can´t implement at this point because other designers have proposals using a similar concept. I uploaded one simple option #305 bubble for tagline.

did you get a chance to look into this one?

For these variations i used a intermediate version of MNG (between 132 and 230). Also added some space between letters to make the M more evident

Thank you

Yes that makes sense, today later I will upload some updates. thank you

Hola Andres,
The feedback I have gotten from friends and colleagues is that they like this one but have trouble making out the M. That's fine to a point. But I order if you can try when you get around to it to colour each letter with a specific colour/shade and see if that makes a bit of a difference. I don't want to sacrifice the aesthetics of the design to intelligibility but just want to see if it helps. Gracias.

One more thing. Is there any way that the G might be stylised into something that looks like a dialogue bubble. Or perhaps somewhere else in the logo image? I'll leave that to you. Thx

I like the arrangement of this one in terms of the distance between the letters. There is more space between them in 211. I do like the rounding of thr lower tip of the g in 211, so if you can please try to combine those two attributes and then play with a few colours, we could be on our way. I'll send you more colours once I have a better look at the ones you've submitted so far. Thanks

Gracias! I like its uniqueness, and your bold confidence in ignoring my initial suggestions. It's not at all what I had envisioned at the start but I appreciate the effort. This one has promise. I do wonder what it would look like with a darker green. Not a big fan of the lime green.

I uploaded some new options with green and turquoise, another font option for secondary text and horizontal layout version

Thanks I am glad you like it. The stylized lleters are custom for this logo. I used colors from the website but will upload other options soon

Thank you. I like the stylised letters quite a bit. WHat are these called? I like the dark blue but not crazy about the light blue. What would it look like with some green?