Leonard & AssociatesLogo Design Contest

Logo Design Contest
Contests / Leonard & Associates

Leonard & Associates has selected their winning logo design.

For $325 they received 93 designs from 20 different designers from around the world.

Withdrawn

2nd
#60

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8th
#72

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10th
#59

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New
#58

Withdrawn

New
#10

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New
#47

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New
#93

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New
#92

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New
#91

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New
#75

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New
#74

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New
#73

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New
#61

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New
#52

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New
#49

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New
#48

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New
#9

Discussion

 
Client
I like both of your designs- very professional. There isnt anything in the logo that says "Restaurants" though... Could you incorporate a knife, or a fork in the logo somehow? Or I would be open to other ideas- I think I need something that shows we are in the restaurant supply business.
12 years ago
 
Logo Designer
Thank you for the positive feedback and ranking.
As you requested:
#47: Forks and knives are often used in bar & restaurant logos, so I'm afraid using a single fork or/and knife can tell the wrong message. Having them arrayed help us with that.
#48: Same as previous but using letterform logo as a frame.
#49: Removed line over slogan for entry #10.
12 years ago
 
Logo Designer
#52: removed line for this design and corrected slogan to say "Restaurants".
12 years ago
 
Client
Ok, I like #47... however- we dont handle stem-ware, as the logo eminates. I like the idea of an array, b/c we are in the wholesale business- meaning volume sales- we dont sell to individual restaurants, we sell to the dealers. What if you were to somehow show a stack of forks, that fades to the right? I like where this is going, but I need some more ideas and options to flesh it out.
Thanks,
12 years ago
 
Logo Designer
#59, #60: Rotated logo so whitespace doesnt suggest stemware
#61: circular array + lines sugegsting stack of pates
12 years ago
 
Logo Designer
#72 Forks & spoons in white space over box
12 years ago
 
Client
For entry #72. It should read- "Restaurant Ware Specialist Since 1984" Not "Wares". Is there some way highlight the cube, so it looks like square plates stacked in a cube. Imagine a plate with a rim, and shade the edge of the plates to make the squares have edges, with a darker shade inside the fork and spoon.
Also, Could you make the cube a round plate, so I could look a that option?
12 years ago
 
Logo Designer
Entries 73, 74, 75: Entered this to show a different color scheme for my proposals. Also removed tagline so you can see what happens when logo doesn't say "restaurant wares".

I will reupload with corrected tagline and work further on your suggestions
Thanks

12 years ago
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