lenscraftLogo Design Contest

Logo Design Contest
Contests / lenscraft

lenscraft has selected their winning logo design.

For $600 they received 547 designs from 83 different designers from around the world.

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3rd
#122

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6th
#144

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8th
#100

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New
#203

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Prefers others.
#384

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#383

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#382

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#381

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#380

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#379

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#378

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#248

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#247

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#246

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#245

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#244

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#243

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#241

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#240

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#198

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#197

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#196

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#195

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#194

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#178

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#177

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#172

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#171

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#170

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#148

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#145

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#137

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#127

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#126

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#125

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#124

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#123

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#121

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#120

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#101

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#99

Discussion

 
Logo Designer
hi there
Hope you like my entries - please drop me a line for any changes you may require - thanks
14 years ago
 
Client
First, let me say that these are all lovely designs.

I like the minimalism of #101, but I'm not a huge fan of the red... it reminds me too much of HAL from the movie '2001'. I do love the font you chose for #100 and #101.

The colors in #100 are very rich and beautiful, but I'm a little worried that the design might be a bit generic.

Design #99, while beautiful, doesn't speak to me about my specific application.

Just in case you missed the note, I'm looking for a fairly minimalist icon that can also be used as a watermark on my photos. Lastly, I'd like the icon to work in very small 16x16 'favicon' format for my web site.
14 years ago
 
Logo Designer
thanks for your feedback - i will change the color red. About #100 i dont think you should have any issues - you can consult the Logo Tournament staff Mr Ivan if you have any doubts about it - alternatively you can bring a discussion on the Contest holders Forum too for any clarification.

About #99 the emphasis was on the word craft than on the word lens - the logo needs to be seen in abstraction- but i understand your needs for minimalism - thanks for you feedback

Btw - i think all the design should sit well on a 16x16 favicon format - #100 and #101 will be nice as a favicon and as a water mark too - i can send you samples in such format if you wish.
14 years ago
 
Client
I'm not sure we're understanding one another regarding logo #100. I wasn't concerned with regards to the tournament... I was concerned that it was too 'general-purpose' and would not be a memorable logo for my business.

Strangely, I think that #120 is not as good as #101. Could you try green for the center of the 'eye', either the same shade as 'craft' or a different shade?

I'd love to see favicon versions of these. If you want, you can email me directly using the address you'll find at http://lenscraft.smugmug.com/gallery/9216441_WkJft
14 years ago
 
Client
I don't like the square treatment of #121. It's too non-organic.
14 years ago
 
Client
I like how responsive you're being. ;-)

Can you try a version of #122 with a darker / more saturated center to the 'eye'?
14 years ago
 
Client
Of the latest changes, I think that #123 works best. The colors in #124 and #125 are wrong. Let me look at this one for a day or so. ;-)
14 years ago
 
Logo Designer
thanks for you valuable comments - you can take time to specify any color code, if you may - colors scheme are easily done, and should not be any problem. Thanks again
14 years ago
 
Logo Designer
hi
This entry depicts the Focal Point, in abstraction - hope you like the concept and its minimalism too

(This comment references Entry #145)
14 years ago
 
Logo Designer
another Entry #148 on the same idea of focus / focal length ...
14 years ago
 
Logo Designer
Additive RGB - lens filters - concept

(This comment references Entry #170)
14 years ago
 
Logo Designer
circular cross hair - on focus - you didnt like my previous square cross hair - but how about this one

(This comment references Entry #171)
14 years ago
 
Logo Designer
Manual Zoom - concept - like it !?

(This comment references Entry #172)
14 years ago
 
Logo Designer
Entry #100 was too generic a symbol in general but not for the industry in question here - for i view it as color filters and not camera aperture - as you know camera aperture are most often used symbol in logos.

Therefore i just came up with Entry #178 Entry #177 - you can imagine it as color filters or opened-aperture
14 years ago
 
Logo Designer
Please take time to comment on how I can improve my work - thanks in advance
14 years ago
 
Client
#177 and #178 are nice, especially #178, but I still like the curvier #100 better. It has an organic feel that is very appealing. #144 is also beautiful, but I'm not sure it's right for me. I'm going to keep it in the ranking, but I'd love to see variations on this theme.
14 years ago
 
Logo Designer
the centre part of the circle being the concave lens ...

(This comment references Entry #194)
14 years ago
 
Logo Designer
pin hole camera

(This comment references Entry #197)
14 years ago
 
Logo Designer
telescopic/ binocular lens

(This comment references Entry #198)
14 years ago
 
Client
Wow, you're unbelievably prolific! ;-)

I don't like the newer entries as much as your original submissions. The thing I loved about #144 was the simplicity, as well as the subtle letter 'c' hidden in the graphic.
14 years ago
 
Logo Designer
thank you .. but until i win this contest ;-)
14 years ago
 
Logo Designer
Hope you like this one - its a Prism, and you will see the incident ray/light cutting through the word lenscraft and then refracting through the lens + prism ( the white circle is the lens and the prism sits inside )

I will put up some variation of this after a few hours - its 3.30 am - and i need sleep ..

(This comment references Entry #203)
14 years ago
 
Client
The prism #203 is very clever, but I still like #144 much better.
14 years ago
 
Logo Designer
Entry #243 not a prism but lets say a C-mos digital sensor ...
14 years ago
 
Logo Designer
Same focus/focal length concept on an older entry - but this time you have the alphabet C

(This comment references Entry #247)
14 years ago
 
Client
Mare, I don't think that the prism variations are going to work. Some of the others are more interesting, and I'll need to think about them.
14 years ago
 
Logo Designer
thanks for your feedback - i thnk i'll wait a while before i throw up a couple of last hour/day works .. again thanks
14 years ago
 
Client
I'm still pondering #123 and #144, but the others aren't in my opinion as strong. I appreciate all of the effort you're putting into this.
14 years ago
 
Logo Designer
hi there
Thanks for the ranking - i was out of station that i could not sub,it some last minute new entries - i thought the contest was extended - but then ... it closed before hand i guess ... never mind - i enjoyed your contest anyway - good luck and cheers
14 years ago
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