Law Office of Michele L. Ross, LLCLogo Design Contest

Don't like the "Protection you can trust" line in design #1. This slogan is not applicable to my practice. In addition, there is nothing in the logo that tells the consumer that Michele L. Ross, LLC is a law office. I do like the fact that the logo is modern/contemporary and fresh.

Of the three in this series, I like design number #2 the best! I like the reflection element and the LLC on the side - that is clever. The design is also interesting.

I like design # 5, but am confused as to whether the logo is supposed to be the scales of justice or the letter "M" or both. I'd be interested in seeing another version of this design with a bit less ambiguity.

I am interesed in seeing designs in the taupe, white, grey and black family. Also curious to see how red/burgandy could be incorporated in a very limited way.
While I like designs # 6 and # 14, I'd like to try to avoid a surplus of designs using the block of initials. I don't think the use of initials is particularly exciting.

I like the taupe color used in designs 18, 19 and 20, but I think other colors are needed along with it to punch things up a bit; The taupe on its own is too flat. Designs # 16-21 although pretty and artistic, are not appropriate for a law firm as they are too whimsical and slightly too feminine. Design # 15 is very cool. I like how the scales of justice were incorporated into the name in a modern way that's not dated or tired looking.

Here is some more feedback on the designs I am most interested in:
Design # 2 - I love the shadow under my company name, and I love the placement of the LLC. I’d like to see a few different design elements that can work with this format.
Design # 6 - This is a great direction as well, but I’d love to see a tighter font, and possibly a darker blue or a different color used. I like the playful font in MLR, but I think that it’s overpowering the business name. Maybe a size or font change could help to overcome this.
Design # 14 - I like the blocks and the use of shadowing under them. I also love how the LLC was integrated, my concern is that “Michele L. Ross” is the focus, and the rest of the business name and the logo are too separate, causing them to be less important.
Design # 5 - I like that you’re trying to use one of the initials to create a logo element. I’m just not sure that this is the ONE. I’d love to see you play with the combination of MLR.
Design # 15 - I'm interested in seeing this in a few different color combinations. Also, I'd like to see some variation on the size of the scales of justice. I'm curious to see if something smaller in size would work better.

I like the reflective element of Design #24, as well as the bubble and the scale of justice. However, I'd like to see a variation of this design where the bubble/scale is more integrated into the overall design and less standing on its own.
I like Design #25. The layout flows nicely and the pillar representing justice is drawn in such a way that I find interesting, fresh and modern. I would be curious to see other variations of this design (playing with color, font, etc.)
Individually, I like all of the elements of Design #22, but I do not like the layout of the overall design. I do not think the flow works with the scale of each element. I would be interested in seeing this reworked in a way that blends the elements more.
I like the layout of Design #23, but I do not like the symbol. I'm not quite sure what it is intended to mean and I am not crazy about the colors . I am looking for something that has interest, but also something that is relatable in some way.
I am not averse to the use of my initials, however Design #26 is way too obvious and not at all integrated. I'm interested in seeing the initials merged into a single design element that is neither too obvious nor too abstact. I'm looking for them to be the single design element, not an entirely separate piece of the design.

I would like to see designs 7-12 reworked. I am not crazy about the font; it's pretty generic. Looking for something a bit more sophisticated without being too artsy. Also, I would prefer to see the use of the initials incorporated into the overall design without being obvious. Think integration. Finally, I would prefer to see colors listed in my profile.

I forgot to mention this at the beginning of these posts, but I appreciate the entries and the effort! Everyone is very creative! It's just a question of finding the right look for me.

Hi Michele, I certainly do not want to tell you how to run your contest; However, if you see it as appropriate, at the end of your contest would you mind ranking the entries - even if they didn't make it into your top 12?

You can even keep them as not interested until your contest ends to keep the clutter down. - And then when the contest is over, you can "re-rank" them.
It's just a nice way to say thank you to the designers for their hard work (designers get points torwards rankings)

Again, only if you feel it is appropriate :)
Thanks again, and good luck with the contest!