EBook-Reader.de Logo Design Contest

EBook-Reader.de has selected their winning logo design.

For $250 they received 152 designs from 20 different designers from around the world.
Contest
Logo Design Brief
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Jonesey
Germany

Slogan

Information & Community

What We Do

Provide information and a community all about EBook Readers (like e.g. the Amazon Kindle)

Industry

Internet

Top Three Things to Communicate

#1 - No. 1 information source in Germany (though this should not be verbally or too obviusly proclaimed)
#2 - Modern
#3 - Community values

Our Target Audience:

- Technological First-Adopters
- People & Professionals reading much
- The devices cost $300+ in Europe, so the buyers are rather well-situated.
- Age: 20 to 60
- also consider students & teachers as target groups

Color Preferences

+ blue, green, orange, yellow, white
? black, grey, red
- pink, purple, brown

Our Ideas and Additional Information:

The following contest has a nice idea as the first ranked, a person sitting with a laptop (could be an ereader as well) in the typed sentence:
https://logotournament.com/contests/mako_designs

Themes

Playful
Modern

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
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Contest Entries

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Discussion

Discussion

Jonesey
Germany
Thank you for your first contributions! There are already some nice ideas there.

To get an impression where the logo is shown, please visit www.ebook-reader.de.

Also to get a glimpse of some of the EBook Reader devices:
http://images.google.de/images?q=sony%20reader%20prs%20505
http://images.google.de/images?q=plastic%20logic
http://images.google.de/images?q=txtr

Sketchings should mostly be similar to them, please don't confuse them with laptops.

Thank you!
13 years ago
Jonesey
Germany
Hello,

thanks for all further participations you sent in. Weekend is over, so I just commented all your logos now. I'll try to do so for the time remaining once or twice a day.

Some notes for you:
- I got a bit away from the orange in color tone, when I see your logos I like the blue/green variations most.
- Very important: please think about how to get the community aspects in. Doublefold the Ereaders, put one on another, make a round circle of EReaders, just some ideas...the EReader community is still very small in Germany, finding other people sharing the same interest in EReading is a key factor.
- I prefer a little glossy touch, it matches the layout of the page better.
- The logo/pictoral should be left, followed by the title and slogan to the right. No top/bottom-variations necessary.
- Modern web 2.0-styles with bold appearance are generally more suitable to the theme and layout.

Thanks for your posts, appreciate your input very much!
13 years ago
Jonesey
Germany
Wow, now it really gets harder to sort out things, the quality of each sample is rising...

I did comment in short today because I don't have any time right now, in case of questions please write comments, I alway look for them from the designers!

Now some little problem, I really like the green/blue variations, but I put most of the logos in my site and it could get troublesome with the green fonts on the green background. The contrast is not really ideal and with some it's hard to read. Could the Top-5 designers please check my site again and show some variations in other colors with good contrast?

So long, Martin
13 years ago
Jonesey
Germany
Hello, commented all your entries, thanks for all your new input! Please make your last design on green background similar to www.ebook-reader.de so I can immediately see the lookalike - thanks again!

13 years ago
Jonesey
Germany
Thanks to ALL participants for making suggestions to me! My time is spare today and im travelling the next days, so I cannot comment on everything and make a final ranking. This will happen in the next 3-4 days when I compared all logos and checked them in my site.

Thanks again, you have some really talented designers among you!

Best Regards,
Martin
13 years ago