Dr. Son's HyundaiLogo Design Contest

Logo Design Contest
Contests / Dr. Son's Hyundai

Dr. Son's Hyundai has selected their winning logo design.

For $500 they received 213 designs from 48 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
A Better Hyundai Logo
What We Do
I am waiting on getting the 2011 Hyundai Sonata which is fantastic, but I hate the logo so I plan on replacing it with a newly designed Hyundai logo from this contest.
Industry
Automotive
Color Preferences
Since pretty much all car emblems are chrome, I suppose the color should follow that convention. or not.
Themes
Simple
Masculine
Gray
Luxury
Modern
Refined
Adventure

Entries

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Discussion

 
Logo Designer
...
14 years ago
 
Logo Designer
does real Hyundai know about this?
14 years ago
 
Client
The Logo shouldn't have text underneath. It is meant to replace the exisitng Hyundai logo.
14 years ago
 
Client
I got the idea after talking to the Hyndai dealer where people are taking the logo off and putting another brand on the car. Since I am planning on using this for my car, I don't see any problems with Hyundai. Am I missing something?
14 years ago
 
Logo Designer
Hi Dr.Jae.Son. So this design contest is not to create a business logo, but a decoration for your new car? Am I right? :-)
14 years ago
 
Client
That correct. Replace the existing logo that comes with the car.
14 years ago
 
Client
Let's design a really cool logo that other owners will want to buy and replace the logos on their car and perhaps even get Hyundai to take notice and consider updating their logo.
14 years ago
 
Logo Designer
But if your are going to market it, you'll end up with problems....Hyundai spent millions developing a marketing strategy, that included their logo/ID....they are not going to change over a simple low budget Logo Contest. And they will protect their brand legally. I think its fine on your car, but marketing it would be dangerous ground.

14 years ago
 
Logo Designer
Glad someone else thinks this is v risky also. I can understand a new design for your own car, but marketing this idea afterwards smacks of copyright law-suits with Hyundai. I mean, they already own the name, and of course the product. If this contest was done through the Hyundai corporation themselves, it would feel ok.

May I ask what is the reason behind this contest? Is there a major disagreement going on in the Auto-trade scene that I have missed?

Does the Hyundai corporation know of this logo contest?
14 years ago
 
Logo Designer
All he's doing is asking for a personalized piece of jewelery to put on his car. :)

Question: Where on the car are you putting it on? Hood? Grill? Are you replacing the grill?

Do you have car emblems or other emblems you like we can think of for inspiration?
14 years ago
 
Logo Designer
Fantastic idea!

What's all the worry about? Why would Hyundai care if he replaced (or sold pieces for others to replace) the emblem on his car? He'll already have purchased the car - which is what I'm sure Hyundai's only concern is. It's just like any other modification.
14 years ago
 
Client
The primary purpose of this contest is for my personal use. I will be replacing the hood and the trunk logos as well the steering wheel and possibly the wheels. It is a very easy thing to do and people actually provide logo replacement as a service here in LA. There are many autos shops for Porsche and Mercedes where they tune up the car and then replace the logo with their own so don't worry about any legal concerns since I will not be doing anything that is illegal.

I've been looking at car emblems and while they are not inspirational, I like Mercedes, Audi, Niassan, Mini, BMW.

You guys are doing a great job! I am having a very hard time ranking, but keep them coming.
14 years ago
 
Client
Ok. This is really cool to see designers from all around the worls.
To focus on a design that I liked and would work well for the car, I ranked only the top 10 for now.
14 years ago
 
CJ
Logo Designer
Awesome idea.
14 years ago
 
Logo Designer
I've always liked badge-less cars.

Cool contest though
14 years ago
 
Logo Designer
AWAITING FEEDBACK
14 years ago
 
Client
Thanks everyone! Lots of cool logos.
14 years ago
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