Bauman Consulting, L.L.C. Logo Design Contest

Bauman Consulting, L.L.C. has selected their winning logo design.

For $330 they received 398 designs from 44 different designers from around the world.
Contest
Logo Design Brief
Hide
shantheman
United States

What We Do

Web development consulting / Product Management / Wire Frames.

Industry

Internet

Top Three Things to Communicate

#1 - Professional
#2 - Elite
#3 - Simplicity

Our Target Audience:

Potential clients who will hire me as a consultant.
Age: mid 20s to mid 60s
Sex: 80%male / 20% female
Location: United States
Income: Wealthy
Occupation: Internet startup company founders
Education: Well educated
Sort of the "Business" class.

Color Preferences

No preference as of yet

Our Ideas and Additional Information:

My entire web presence is going to be very simple - something along the lines of: http://www.caa.com/
"Bauman Consulting L.L.C." is rather long and skinny, so it may make sense to stack Bauman above Consulting - but this is not a hard requirement, just an idea. Also, it would probably make sense to de-emphasize the LLC part (smaller perhaps, or otherwise de-emphasized).
There could be subtle hints of the notions of "Coding/programming" or "Wire Frame" (http://www.gliffy.com/examples/wireframes/images/wireframe_example.png) to it, but that may be too over the top. It may make more sense to just keep it super simple. Designers discretion.

Themes

Simple
Masculine
Subtle
Quiet
Expensive
Serious
Classic
Refined
Elegant
Secure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number
1st

Removed

Withdrawn

3rd

Withdrawn

4th

Withdrawn

5th

Withdrawn

Withdrawn

7th

Withdrawn

Withdrawn

9th

Withdrawn

10th

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New
1 2 3 ... 7 8 9

Discussion

Discussion

NancyCarterDesign
United States
Hello! Here are some hints for getting the most out of your contest:

~~ Rank designs daily -- this will encourage more participation.
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monetary means of showing appreciation for designers hard work.
~~ Designers earn points for ranked designs. We like to earn points.

1st place - 50 points
2nd place - 20 points
3rd place - 10 points
4-6th place - 5 points
7-10 place - 3 points
10th on - 1 point

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914


.
13 years ago
shantheman
United States
Hi Folks - thanks everyone who has already submitted designs, and thanks to anyone in the future who may be thinking about it. I know I didn't give very much detail in my initial request about what I wanted, so I will use these postings to spit out more ideas and thoughts as they come to me.

So far, some things that I have realized include:

Font - I want the font to be more business professional, instead of web 2.0ish. The blocky font seems to work decently towards this goal, and I suspect serif fonts would also be appropriate.

A bunch of people have gone for the "B C" icon, which seems like a decently good idea - but I have begun to realize that I associate the company more with the "B" than the "C" - so if at all possible, the B should have more emphasis. This is of course only if you are going to the "B C" icon route - which is by no means a requirement.

Still no real preferences on colors at this point. I suspect color is probably one of the easiest things for you guys to change, so hopefully this isn't that big of an issue.
13 years ago
shantheman
United States
I'm realizing that I have a preference towards "flat" logos, instead of 3D logos that have drop shadows and highlights and such.
13 years ago
shantheman
United States
Here is an idea that people could try if they want. This definitely falls in the "not your traditional logo" category. I'm not even sold on the idea myself, but I thought it may be fun if it worked out.

The idea is as follows: Make a somewhat complex/detailed visual element, that when zoomed out is somewhat simple. So for example, a shield of arms something along the lines of http://images.google.com/images?q=harvard+sheild - maybe with just a B in it, and the rest just looks textured. But, when zoomed in, you see all of these other visual elements - perhaps wire frames, documents, computer networks, things like that. So for business cards etc, it would essentially just be the B with texture, but for the web, I would make the logo subtly interactive as almost a hidden easter egg - basically I would just import your vectors into flash, and when the user happened to mouse over the logo, I would zoom into some quadrant of the logo. Crazy? Perhaps. But I thought I would throw it out there in case it sparked any of your guys & gals interests.
13 years ago
shantheman
United States
I'd love to see some people try some more Wordmark only logos. I realize these are difficult in their simplicity, but I think I may still be leaning towards that as my final design.
13 years ago
Ivan F
Canada

LogoTournament Staff
FYI - prize will be increased to $330.00 USD. LT is a bit behind with the increase.
13 years ago
uniquedesign
United States
why is increasing :)
13 years ago
shantheman
United States
I just wanted to give people more incentive to work on this contest.
13 years ago
uniquedesign
United States
very good

www.dafont.com
www.myfonts.com
13 years ago
Erik
United States
...
13 years ago
shantheman
United States
Hi Folks,

I've started asking people to submit me some of their ideas in standard colors, so I can more easily compare one to another. They are not necessarily my final colors, but at least it will make it easier to compare. So, unless you hear otherwise, for submissions from here on out, please use #79784c as your background color. Text preferred color is white with no gradient, but if you need third or fourth colors, feel free to do as you please.

Thanks!
13 years ago
shantheman
United States
Just to set expectations - it's probably going to be mid next week before I select a winner. Thanks everyone for submitting!
-shannon
13 years ago