In this design I aimed to combine a modern style with a corporate image, to convey an essence of professionalism while reminding clients of the technological capacities of this service. I tried to avoid the use of the typical auction symbols such as the hammer and the bidding signs, and instead included the client in a direct manner, representing the essence of the auction process by displaying the property in the hand of the client. Since the housing market is all-inclusive when it comes to the spectrum of clients, the fonts of this design are highly legible and slightly shaded in a unifying manner.
(This comment references Entry #20)