Welcome to LogoTournament

What is LogoTournament?

We are an online community that allows businesses to host logo design contests.  This provides more ideas and variety than a traditional design firm.  All of the designers on this site are handpicked to maintain a high level of quality.

How it Works

1) Fill out the logo questionnaire and post a prize.

2) Designers submit their ideas, while you provide feedback and rankings.

3) Select your favorite, and download your logo files.

The simple answer is "Yes - only logos."

Certain projects may lend themselves to the logo style of design but this site only provides logos.

Stationery, business cards and other business items can be done through collaboration with a winning Designer but the site is not for that kind of project.

If you have questions please contact Support.
Prize Packages:

Starter $275
Regular $375
Plus+ $575
Custom Prize

If you are starting a character-focused contest please refer to the FAQ discussing that topic.


Private $50 
Hide your contest information from Google and third party sites. Only designers can see your contest.

Featured: $50 
Featured contests are placed at the top of the contest list, and and an immediate email who have selected alerts in their account settings.

LogoTournament Fees

The above Prize Packages include the Designer Prize & LogoTournament fees.

LogoTournament Fees are as follows:
Listing Fee:    $39
Prize Handling Fee: 10%

US Dollars

All contests are in US Dollars.

PLEASE NOTE: LogoTournament.com is a Canada-based company. A small portion of US based Credit Card issuers will charge their clients a small international transaction fee which is independent of LogoTournament.com We disagree with this type of charge and have no control over such transactions. Please contact your financial institution if you are charged this fee.
In the rare event that your contest doesn't work out, you can request a refund.

If you did not receive at least 30 unique entries, you will receive a 100% refund.

If you received more than 30 unique entries, you will receive your payment back less a $75 USD Participation fee that goes directly to the designer.

The participation fee will be paid to the best ranked designer. This policy is put in place to minimize your chance of being unsatisfied, but to also build a high level of confidence in your logo contest which will attract the highest quality designers. 

According to statistics, your contest has over a 98% chance of being successful.

Note: Unique designs are assessed by looking at the number of separate entries that do not look very similar submitted to your contest, plus any revisions that you may request. For example, if you request revisions of a design or imply that multiple revisions are needed, they may may be counted among the total of unique designs.
The contests run in the following phases:

Open phase
4 days

Finalist phase 
2 days

Selection phase
0-7 days

Once a winner has been selected, it will take 1-2 business days for the final logo files to be uploaded and approved.

Why only a week?
Just under a week is the sweet spot for generating an optimal level of interest from the design community.

If you are planning on being away during part of your contest, please notify us so we can notify the design community and make the required adjustments to your contest.  

Yes. When a winner is selected and the uploaded design files approved, the legal ownership of the winning logo transfers to the Client from the Designer. All other logos, with the exception of the winning concept, remain copyrighted by the respective Designer.

Clients may make any modifications to the logo after the rights are transferred at their own risk.
Contest are open for public viewing and can be indexed by search engines.  

Comments to Individual Designers
All comments between individual Designers and Clients are private during the contest, but will be viewable after the contest is complete.

Brief Comments
The brief & associated comments are publicly viewable. 

Private Contests
Private contests have a lock icon next to the title to identify the status, and are only viewable by staff & approved designers.

If you would like a private contest, it is recommended that you select the Private Upgrade ($50 USD) before launching your contest. Contests can be upgraded to private during or after the contest, although the contest might have been temporarily indexed by search engines.

Contests are for one variation of one logo. If you wish to create new variations of your winning logo you can work with a Designer after your contest to do that. The prize you set is paid to one winning Designer.
Create an account

To setup a client account, you have to create a new contest first, and will be asked to create an account upon checkout.

Didn't receive an e-mail confirmation?

If you do not receive a confirmation e-mail after checking out, please check your SPAM folder.  In addition it might be helpful to add support@logotournament.com as an accepted e-mail address.

The following are topics explained in the Help section but are here for you to know what will may happen and what will happen:

  • Your brief needs to be simple and clear - pictures are very helpful.
  • If you don't make your contest private on sign up, it will be visible to the world.
  • Designers expect and respond to quality feedback - avoiding feedback will likely kill your contest.
  • You can contact the Designers privately using private messages - see the FAQ on that topic.
  • No ranking or feedback (or delays) will result in your contest status being "Inactive" until you commence with feedback and ranking. Designers will usually ignore a consistently inactive contest.
  • Designers are allowed to protect unique ideas and design methods based on your brief for a contest by way of the "Logo Court" function. Please don't ask Designers to copy the concepts or design elements of fellow Designers.
  • Designers will not use stock art and designs you don't own in a logo.
  • Please don't send your private contact details during the contest. You can do so afterward.
  • You can request certain extra files after the contest - the Help section explains this in more detail.
  • You need to physically approve the final files after you download them - that sends payment to the winner.

Starting Your Contest

The brief is a starting point

Your contest brief is the first source of information and inspiration for Designers, so it is very important that you take your time and fill it out as completely as possible.  The brief doesn't have to be perfection set in stone - it's a starting point for Designers.  Most logos take shape during the contest from a continuous feedback loop between the client and Designers. That said, providing as much relevant information as possible will prevent misunderstandings during your contest. 

General tips:
  • If you have an idea, it's best to describe in as much detail as possible.  If you can sketch it out on a sticky note or a white board and take a picture that's even better (even if you can't draw).
  • If you aren't sure what you want, it can be very helpful to simply list some logos (with links) you like or dislike and why.  
  • Listing your competitors websites & logos can be helpful to show designers who you want to differentiate yourself from.

Reference Material:

  • Visual material is great!
  • If you 100% own the reference material, make that clear.
  • If you do not own the material, make that clear.
  • If you bought a stock image from a stock image site, you probably DO NOT own the image. You have only purchased a LIMITED license. In that case, Designers cannot use the image in your logo - it can only be used for reference. Images that are 'public domain' are not allowed to be used.

Things included in the design brief:
  • Business name, slogan (optional), what the organization does in one sentence
  • Industry, target audience, top three things to communicate through the logo
  • Logo style selection:  Wordmark, Pictorial Mark, Abstract Mark, Letterform Mark, Emblem, Character
  • Colors
  • Logo ideas, additional information, links
  • Images or Documents to upload
  • Style Sliders 
  • Where the logo will be used

If you change your mind about any requests, update Designers quickly.
Your preferred styles

Stating the styles of logo you are looking for is very important. If you are not interested in certain types, please ensure you click only the relevant check boxes. The following information has been included to help you provide extra information to Designers to give them a good starting point - feel free to include in your brief or comments area any points you feel relevant. 

Pictorial & Abstract Ideas

Give Designers key words or short phrases that they would consider as obvious ideas or ideas to use in relation to the design.

Example: Green Bear Financial

Keywords (be specific if you want combinations): bear standing, bear walking, finance bars, trend line, circles, mountain, enclosed in a square, forest 

Letterform Ideas
  • Letters combined within a graphic element (eg circle, square, oval, free form - mention specifically which).
  • Free-standing letters
  • Free-standing letters with an iconic element
  • Serif
  • Sans Serif
  • Slab
  • Italic
  • Sport
  • Script
  • Combinations of the above

Emblem Ideas: 
  • Shield (give examples of ones you like)
  • Circular 
  • Circular with teeth (eg. seal of approval)
  • Circular with Rectangle split for words
  • Ovular
  • Square / Rectangle (curved edges or sharp)
  • Text around
  • Text through middle
  • Flourishes - Designers may not use 'flourish fonts' or clipart to create flourishes
  • Imagery inside crest

Character Ideas:
  • Explain what you feel the character could our should be doing
  • Comic book style - Detailed
  • Graphic style - Simple 
  • 3D feel
  • 2D feel
Styles Sliders set the mood of your logo. Designers can design really simple or with multiple levels of detail and mood depending on your slider specifications. Providing no slider movement will usually result in a poor outcome.
We urge caution in that regard.

Designers need references to work from and there is no problem with providing images for Designers to use as inspiration.

If stock art or clipart is used, you must identify it as 'not yours' by indicating you do not own copyrights. 

You may have this question: 'But I bought the rights on a stock image website! Therefore, I can use them, right?'

Answer: No, the probability is, you can't. The reason being that purchasing rights to use an image most often excludes the right to use it in making a logo or brand identity that will be permanent. Doing so would violate the limited rights the designer of that image gives you. Please carefully read the specific and general terms of the site you use to get the image(s).

If you have taken a picture with your camera or have some other kind of drawing or artwork that is yours or has been given to you with no legal strings attached, you may identify it as 'yours' and Designer may use it in their designs.

Any designs that are found to include limited-rights images will be flagged and removed by Admin staff.
You can upload any files or documents when you are creating your brief. 

Next to the "Logo Design Brief" text you can then click "Edit" to change information. You may add or delete material.  Remember to click "Save" when you are done. 

Please note that you need to be clear about the usage of any reference material. There are two kinds of reference:

Reference You Own: this is reference that is 100% your property or that of your client. eg photos, artwork etc. Designers may incorporate such imagery into your logo as a derivative work.

Reference You Do Not Own:  this means that Designers may not use the image in any way that the copyright holder may view as violating his or her usage right. eg. car dealers or charity events using a parent company or sponsor logo. 

If you represent the copyright holder, you should explain that clearly and provide the relevant vector file for Designers to use and explain any limitations or restrictions on how it may be used or displayed.

Stockart may never be incorporated into logos. Such imagery usually has strict usage rights as defined in the EULA for the image. If you have concerns, check the Licensing section on the site that is hosting the image you plan on using.
This is entirely up to you, but we do have some suggestions:

  • As the prize increases so does the quality and volume of designers
  • Your logo is long term investment in your business, and is the first impression of your organization for years to come.  We are biased, but we think you should go for the largest prize package that you can afford.  A great logo can pay dividends for years.
  • Complex or highly illustrative logos will generally not have great results with a smaller prize package. 
Based on experience, we would recommend a prize package of $575 or higher.  Characters or detailed illustrations can take quite a number of hours, so the prize package selection must take this into consideration.
Clients who create contests may not want their proprietary information available for all to see.

The Private upgrade will hide your contest from everyone except approved LogoTournament designers.  This hides your contest from search engines like Google and competitors with prying eyes.  The upgrade costs $50 USD.

Note: Making a contest private after it has started will hide it but snippets of code and private information may have been extracted by search engines or 3rd party sites. Unfortunately, such situations are beyond LogoTournament's control.

If winning Designers wish to use their winning image from a Private contest for an off-site portfolio, they must ask permission from the client. 

Images submitted in Private contests may not be displayed off the LogoTournament site unless information related to the contest is removed. This may include the name of the contest, the client's name, or other private information the brief. 

The Featured upgrade can increase entries by up to 100% by an exclusive email to thousands of designers and providing a listing that stands out.  The Featured upgrade costs $50 USD.
All contests are paid in USD and can be paid for by Mastercard or Visa and Paypal Express. All contests are prepaid.

The day and time you pay for your contest is the day and time it will start. 

Once your contest starts, the contest portion and other phases are sequential - weekends are included. 

Example: You pay for your contest on the 1st; the Open phase ends on the 5th, Top 5 on the 7th, Judging on the 14th.

In rare circumstances your payment attempt may show a processor decline. In such cases you can try the following:

  • wait 15-20 minutes and attempt the transaction again.
  • call your credit card to inquire regarding the reason for the decline, there may be a specific prohibition that is disallowing the transaction.
  • email Support and we can attempt a manual transaction.

Regarding processor declines, we have noted the following as normal reasons for a decline:

1) Payment info incorrectly entered
2) Credit card company / bank has an internal flag on certain online sellers as a recipient
3) Certain types of cards have had trouble - eg. some debit style cards, some business cards
4) You are not using Mastercard or Visa

LogoTournament.com is not specifically against Clients using or inviting Designers they have worked with on a regular basis to make an account. However, we have found that doing so can can have as serious negative impact on your contest should the community find out.

Such practices are generally viewed as creating an unfair and negative competitive environment and many Designers refrain from entering such contests. If Designers and Clients are found to be colluding to unfairly circumvent site policies, such accounts may be disabled without notice.

Designers who may sign up are subject to vigorous and extended review by administrators and the community as well as being limited in various ways. Generally, it will be a long time before an average account attains full status on the site. Therefore, it is generally not in the best interests of a Client to invite outside help.

Contest Phases

Your contest will consist of the following phases:

Open phase - 4 Days
This is the initial "audition" part of the contest where all designers will be able to submit their logos. Designers need time to develop their initial ideas, so most of the entries won't start showing up until the last day or hours of this phase. Designers cannot see each other's designs.

Finalists phase - 2 days
In this phase the field is narrowed to allow to work your five Finalists, which can be changed at anytime. Limiting submissions to the Finalists designers ensures more personalized attention and dedicated service. A designer is much more likely to go the distance with you if they are only competing with four others, instead of dozens and dozens. Designers will be able to see all ranked designs.

Selection phase - 0 to 7 days
Once the contest has ended the Contest Holder will have 7 days to select the winning designer in the Judging Phase. In this phase the #1 ranked designer can submit revisions to finalize the logo.

Wrap Up
Once you have chosen your logo, the designer will upload the final files.  After you download the files, you can approve them so the designer can receive their payment.

Note: The day and time you pay for your contest is the day and time it will start. It will therefore end 4 days later for Open Phase, 6 days for Top 5 and 13 days later for Judging.

Once your contest starts, the contest portion and other phases are sequential - weekends are included. 

Example: You pay for your contest on the 1st; the Open phase ends on the 5th, Top 5 on the 7th, Judging on the 14th.

This is the initial "audition" part of the contest where all Designers will be able to submit their logos. Designers need time to develop their initial ideas, so sometimes many entries won't start showing up until the last days or hours of this phase.

During the Open Blind Phase Designers cannot see entries or comments made by fellow Designers. All entries & comments during the Blind Open phase will have a small Blind icon beside them.

Please do not ask Designers to copy the concepts or design elements of fellow Designers. If you have questions, please contact Support for an observation.

Logo Court will not be available to Designers during the Open Blind Phase. When Logo Court is available in the Finalist and Selection phases, internal/similar LC cases cannot be started against an entry submitted in the Open Blind Phase.

This phase lasts 4 days.  Once this phase is completed, the contest will go into the "Finalists" phase.

You are able to review designs and provide feedback during this phase while working from the Rank Tab. We request you please do not ask Designers to copy each other's designs or concepts. If your request is based on obvious concepts in your original brief you can request edits. Or, if no one has entered a specific concept or design method, you may edit your brief or request it. It will then be considered "obvious" for all to use.

Please refer to this FAQ (and others) prepared for Designers which helps them understand how copying is defined by the site: http://logotournament.com/help/designer/120
In the Finalists phase the field is narrowed to allow you to work with your top five designers, which can be changed at anytime. Limiting submissions to the Finalists ensures more personalized attention and dedicated service. A Designer is much more likely to go the distance with you if they are only competing with four others, instead of dozens and dozens.

The Finalists phase will last for two days, and once complete will move to the Selection phase.

If you have been ranking during the Open phase, you will likely already have your Finalists when the phase transitions.

You will see in your ranking area an indication of which designers are your Finalists
Final Revisions

The purpose of the Selection phase is to work out final revisions with the #1 Designer, and to select a winner once satisfied.  Only the #1 ranked designer can submit logos in this phase. You can still move around ranks any time you wish.

Winner Selection

Once you have the logo want, you can click the "Select Winner" button on your contest page.  You will be asked to confirm your selection, and once confirmed there is no turning back.  Once the winner is selected you will no longer be able to request revisions.

Ensure your ranks 1, 2 and 3 are all different Designers. You must also have a total of 10 designs ranked.
Once you have selected your winner, the following will happen:

1)  The winner will upload the final logo files within 1-2 business days.  
2)  You will receive an email with a link to download the final files.
3)  Once you have downloaded the final files, you can approve them which will transfer the prize to the winning designer.

All of this takes place under the "Files" tab on your contest page.

Important Things to Consider

This is a summary of things that are traditionally important to Designers. 

Here are some hints for getting the most out of your contest as it progresses:
  • Your active participation will be a key factor to your contest's success.
  • Make sure your brief is clear and free of jargon.
  • Any visual attachments for reference should be clearly identified as your property or not. Images that contain stock art is most likely not your property and will result in confusion for designers and possible removal of preferred designs.
  • Give feedback to designers in their private area.
  • Update Designers with new ideas in the open comment area on the contest page. Update your brief if your update is very important. 
  • Rank new designs at least once each day. Ranking prevents your contest from going idle! Active contests attract more Designers.
  • If you are not liking designs, tell Designers why; offer specific but kindly worded reasons.
  • Marking designs "Not Interested" can be good. Designers like to know what you don't want – it helps them give you the design you do want.
  • If your contest requires complicated or detailed designs or illustrations it is recommend that you set the prize package to at least $400-500 for optimal results.  (Almost all Character contests fall into this category)


Designers can design in different color spaces, the most common being CMYK and RGB.

CMYK is what your printer will need and RGB is what your web designer will need. If your logo will be used exclusively on the internet you will only need RGB. The EPS vector file given to you is always in one color space and higher quality design programs can save to the other color space effectively.

Both color spaces can save into each other but there can be problems. Each color space has limitations. Most Designers know the limitations and easily work with them. 

Many experienced Designers use the Pantone® matching system to make designs because there are set RGB and CMYK values that do not change. If you have preferred colors, it is often good to request Designers make their designs using this system. you can also research them on Pantone's  website.

Super bright RGB colors tend to translate into much darker versions when printed in CMYK. To avoid disappointment, you can ask the Designer if the colors will be the same. Asking them to design using the  Pantone® matching system will avoid such problems.


To help Designers give you their best, it is a good idea to research font types you like on popular sites. 

There are basically three kinds of fonts, Freeware, Donationware and Payware.

Most freeware fonts are 100% commercially usable without cost.

Donationware fonts are generally more similar to Payware.

Payware fonts are just that, fonts you pay for. These include some of the most popular fonts designed. Some are quite inexpensive, some are not. That will rarely be a problem for you since Designers must make their winning entry converted to curves and they are expected to have purchased the rights to use the font to make designs.

Designers should never send you fonts that are copyright restricted.

Running Your Contest

Here are some questions some Clients have and our usual response:

Q: The first 24 hours from my contest's start are past; why don't I have many designs yet?

A: Most Designers look at a contest and think a bit. It is not unusual for a day or two to pass by with only a few entries. You can help the process by continuing to be responsive to designs that come in.

Q: My contest has few submissions! Other contests with similar prize have many more! Why?

A: There are many factors why contests have differing amounts of entries. Here are some factors:

  • Prize Versus Work: some Clients don't realize their brief requires more from Designers who budget their time based on amount of work, prize, and possibility of a win. If you asked for a Character but have a budget under $500 you can expect a low turnout
  • Lack of Clarity: some Clients do not provide enough information or visual reference cues for Designers to use for inspiration, or they provide too many details with excessive business jargon that is not easily understood
  • No Ranking: If a client does not rank designs, Designers will view that as lack of interest and they will usually avoid your contest
  • Lack of Interest: some Designers may simply not be interested or inspired by your contest
  • Timing: starting your contest at certain times of the day may not expose your contest to the most Designers
  • Client Personality: some Designers sit back and wait to see how Clients respond to Designers or otherwise comport themselves; Designers like working with nice, helpful people

As you can see, there are often many factors why your contest may not be working. Feel free to contact Support for an evaluation as to why your contest may not have many designs or Designers.

Provide Feedback - Designers Notice

Your activity is tracked by the site and communicated to the Designers by way of a ‘battery’ icon with additional text information. It is common for Designers to shortlist a contest and wait before submitting.

How / Where?

Make sure you are logged in. You will see your name in the upper right corner. 

You will receive emails letting you know you have new entries to rank. You can login, rank and comment the entries. During the contest, please do not post your private email or contact information in the contest area or private Designers areas. Use the Private Message feature after the contest to do so. 

You can use the private Designer area for comments to a specific Designer. You can click on a Designer's username to go to their private comment area for that contest. Or you can provide feedback to all by way of the comment area for the contest. You can also send a PM (private message) - see below. 

Note: All your comments (and responses) in a Designer's area become public to Designer accounts after the contest. This is designed to prevent improper activity on the site.

Feedback - Why?

Designers thrive on feedback. Your dedication to detailed and frequent feedback will attract entries; elite Designers pay attention to the amount of quality feedback in a contest. Considering your brand will likely be permanent, the time is worth it. You also show respect to the people who are dedicating their time to your project. Designers are also very protective of their designs and may withdraw if you don’t give them assurance a design is under consideration.

No ranking or feedback (or delays) will result in your contest status being "Inactive" until you commence with feedback and ranking. Designers will usually ignore a consistently inactive contest.

Feedback - When?

Leave feedback regularly (daily is highly recommended). If you must be away for some reason please communicate this in the contest thread.

Good Things to Say

Be specific with your feedback - do not simply say, 'I like it - try some designs similar to this'. Explain why something is 'good,' 'great' or 'awesome'. You will encourage further creativity.

Wrong Things to Say

Nothing is the worst thing to say. Your contest will likely fail. 

Giving feedback such as ‘Your designs are [insert colorful word here] - I could do this myself’ is counterproductive and will ensure your contest fails. The Designers appreciate frank yet professional comments.

Please do not ask Designers to include elements from the designs of others. This includes unique font treatments, icons, shapes, and in some cases, layout of elements. Requesting similar colors is the only similar element a client may request.

Send a private message:

Click  the Designer image/username (for private comment area)
Click  the Designer image/username again (for public portfolio area)
Click  ‘Send Private Message’ 

You must be logged in to rank - your user name will be displayed at the top right.

From your contest page, click the "Rank" tab. 

This takes you to the ranking area. 

Drag entries from the left column to the middle GREEN column and place in order of preference.

Any designs that are not preferred can be moved to the right RED column.

Designs can be moved back at any time unless they have been withdrawn by a Designer.

Note: No ranking or feedback (or delays) will result in your contest status being "Inactive" until you commence with feedback and ranking. Designers will usually ignore a consistently inactive contest.


Can't rank or other issues in the Rank tab? Try using a different browser or check for updates of you current one. LT is optimized and kept current for today's popular browsers.
Surveys allow you to get feedback from people not in your contest.

To create a survey you must rank a few designs (at least 5); you can rank designs any time during the contest. 

The Survey tab will then show. 

Follow instructions in the Survey tab. You can send the link provided to invite your people via email.

Clicking on the link box will paste the link to your clipboard and you can then send the link to others.

When votes and comments have come in, you can click on the date of your survey. That will take you to the survey results area.

Currently, surveys are limited to 8 designs. Most clients are not comparing masses of designs during the time they interact with their collaborators.

If needed, multiple surveys can be created.

The Signal icon represents a client's participation in their contest.  There are three states:

The client is up to date on ranking & feedback.

Requires Activity
The client is a little behind on ranking & feedback.

The client is not active at all, the contest is not likely to go well until further client participation occurs.

Contests with the best results come from active clients.  Energy creates energy.  The best thing you can do is login a few times per day, update the rankings, and leave at least 1-2 comments per Designer.  That will do more for your contest than any prize increase would.

Public comments on your current feelings are also very helpful to Designers as it allows them to understand what your current situation is. Designers often pass over contests that have little activity in the private or public comment area for the contest.

We do ask that you refrain from referencing specific Designer's entries in the public contest thread. However, you can mention things like your current feelings or offering new ideas that have not been mentioned by you or submitted by Designers.
Yes you can contact Designers privately via PM with specific requests.

To PM (private message) a Designer:

1) click the image you like, bringing you to their private submission page. 

2) click 'Designer Profile' (upper left) to get to their profile page.

3) click 'Send Private Message.' 

Note: If contacting during a contest, please do not exchange emails or other contact details until after a winner is chosen.

If you simply want to provide feedback, please see the relevant FAQ.

You can upgrade or increase during your contest. You can do so from your contest page by clicking 'Add Upgrades' or 'Increase Prize'.

Note: If a contest is made Private after the contest starts, 3rd party sites and search engines may have gleaned some information from your contest brief.
If you already have your winner you can end your contest early. Just click on the "Files" tab of your contest page, and click the "End Contest Early" button. This will move your contest from either the Open or Finalists phase to the Selection phase.
You can request extensions with some limitations. You can make short extensions yourself here. If you want a longer extension, please contact Support directly. In general, if all factors in your contest are balanced, you will likely not need an extension.

If you need to make extensions to the Open phase, Top 5 Phase, or the Judging phase please contact Support. Please be specific which phase you wish to extend and for how long. Also, please include the reason - this helps Support explain to designers why an extension is being provided.

Note: If you find you are not getting many designs please try to be patient and wait for your contest time to get close to the Open Phase expiration. I some contests, many designs will come later in the contest. 

The number of entries depends on various factors: the complexity of your logo requirements, your level of interaction, and the contest time remaining. Simple, icon-based, logos will usually receive more entries. A complicated logo, such as a character illustration, takes much more time. 

If you participate frequently in your contest by providing daily feedback and rankings you can expect to get a lot more entries than someone who offers no interaction during the contest. Energy creates energy. Some contests do not receive the majority of their entries until the last 2 days or less. There are many reasons why this happens. Continue a high level of interaction in your contest and be patient. If you still have concerns, visit the current Contests page - this will likely put your mind at ease. As a last resort, you can contact Support for help and suggestions.

You may login after getting an email to look at a new batch of uploaded designs but find none or less than you expected. Designs may be withdrawn for a few reasons:

1) The Designer made an error.

2) The Designer saw another entry that was too similar.

3) The Designer was asked by another Designer to remove a similar concept or design.

4) The Designer was subject to a Logo Court and either removed the design or was removed from the contest.

5) The Designer wanted to protect the design from concept poachers.

Clients and Admin do not have control over who can withdraw. All designs are property of the Designers.

If you have concerns about an entry in your contest, please contact Support and we can assist in finding the reason. If you know the Designer you can also contact that one directly.
If a Designer submits an image that contains elements that are an obvious or potential violation of the copyrights of another company or violates the terms of the site, a Logo Court may be started to remove such designs so as to protect you and the community.

Logo Court is also a Designer resolution system that aims to resolve Designer disputes through a community vote. Only qualified and experienced Designers are able to vote in these cases based on their level of points that they have achieved.  

If a Designer loses a case, the offending design(s) will be withdrawn and no longer available or all their entries will be removed and they will no longer be able to participate in that particular contest. 

You can look at the Designer Code of Conduct to help you know why a design may have been removed.

Upon request our Administrators will review cases that contest holders feel are unfair.
Contests that pass 7 days beyond the final Judging Phase period will be flagged by admin to follow up with the Client. If the Client does not respond a contest winner may be chosen by admin (usually the current #1 rank) as per site terms or the community will vote on a winner. 

The winner must upload the chosen design as usual and rights to the design are transferred to the client whether it will be used or not. Designs chosen by admin approval may not be used in a public portfolio - such contests may be manually set to Private.

If a Designer uploads the final file but the Client does not "Approve" (perhaps due to forgetting), Admin will wait 7 days from design upload and then the winner can request Admin approve in behalf of the Client.
Some Service Providers set overly aggressive anti-spam filters for unwanted emails.

Sometimes, LogoTournament.com update emails will be categorized as such and rejected, or put into your spam folder.

If you are not getting emails within 24 hours you may want to do the following:

  • Check your spam folder
  • Set support@logotournament.com as a trusted address in your contacts
  • Contact your Service Provider or System Administrator to inquire
  • Use a secondary email system such as Gmail (better spam algorithms) to re-route emails

Selecting The Winner

To choose your winner:

1)  Visit your contest page - this can be done by logging in, and clicking on "My Contest" (upper right)

2) On your contest page, click the "Ranking" Tab.

3)  Click the "Select Winner" button to choose the winner.

4) The winner will upload files within 48 hours. Extra files not in the standard package, but approved by site policy, must be sent via email. Any file types or revisions / variations outside the site policy must be sent via email and the Designer may charge you a standard fee.

*Note: You need to have a top 3 ranked (all different Designers) and a total of 10 designs ranked

After the Design is Uploaded:

1) When you download and feel your design files are acceptable, please go to the "Files" Tab and click the "Approve Final Files" link.

You must click the "Approve" link for the winner to receive the prize funds.

2) If you do not approve within 7 days, Admin will do that for you.

When You Want Non-Winning Designs

If you like more than one design by different Designers and wish to purchase the extras separately, you will need to choose your winner as usual but contact the other Designer(s) via private message and work out a deal for the cost of purchasing the other designs. (Examples might include secondary layouts)

If you like more than one design by the same Designer you can inquire with the Designer regarding the charge for preparing the extra files. 

In both situations, please make payment agreements after the contest. Designers have been instructed to not offer deals during a contest. 

Those designs may be arranged to be sent privately via email and payment submitted as agreed by you and the Designer(s).

When You Want to Combine Unique Elements

If you want two designs from the contest combined into one logo, you will need to contact each Designer and ask if they are willing to accept an arrangement to do that. If they are willing, those Designers are responsible apart from LogoTournament.com to agree on an acceptable split and inform you of their agreement accordingly. In such cases, most Clients choose to increase the prize to adjust for the split. One Designer will be responsible for combining the elements into one design before the contest ends. Thereafter, the Designers involved will arrange private payment between them. If you want any other arrangement you will need to get the parties involved to agree. LogoTournament.com does not get involved with payment arrangements outside normal site policies.

Please do not ask Designers to copy each other or include design elements in their concepts.

If you have any questions or concerns, please contact Support.
Under normal circumstances we require you to select a winner within 7 days of the contest ending.   If an unexpected situation arises that makes this difficult please let us know.

Most clients have a very good idea of who the winner is before the contest ends, so in most cases, the selection deadline is trivial. We allow a one time, 3 day extension of the contest if you need more time or additional entries from the community. 

If you have chosen and confirmed a winner but forgot to approve the funds to be sent to the winner, LogoTournament will wait 7 days, after which the funds will be approved by staff. 

If a winner has not been selected within 2 weeks of the contest ending (still in Judging phase), we will do a final follow-up by email. If there is no response, LogoTournament Support will select a winner and distribute the prize based on existing ranking, existing CH comments and/or community feedback. This policy is rarely initiated but is in place to maintain a high level of Designer confidence and participation in our community. Thank you for understanding this policy.
Design variations of files are not included as part of the winning package. We recommend requesting all revisions while your contest is running or during the Judging phase. 

Once a winning design has been selected the winning Designer will provide an EPS vector file and multiple sizes of JPG through our automated file system. Upon Client request the Designer is required to provide the following logo variations: White Background, Colored Background, Black & White, and Solid Colors. Additional formats can include AI and PNG.

Designs that are not winners (variations of other colors, layouts, etc) can be requested from the winner after the contest and a fair arrangement for payment can be made between the Client and Designer.

We request that you do not ask Designers for 'free' services as part of choosing a winner. 


Once the winner is selected, the Designer is no longer required to make any edits unless the file is somehow corrupted or a mistake was made.

Therefore, we recommend that you make sure you get necessary revisions and are satisfied with your final design before choosing and approving the winner.
We have successfully completed tens of thousands of logo contests, and approximately 2% have resulted in refunds. Here's what to do if you aren't liking any designs by the end of your contest:

Please contact customer support & request an extension

Our experienced support team can troubleshoot your contest; it might be an issue with brief, communication with Designers, or other factors.  

If that doesn't work, then we can provide a refund.

If your contest does not receive at least 30 unique entries, you will be provided with a 100% Refund. Multiple entries that are minor variations do not count and withdrawn entries may not count. 

If your contest receives over 30 unique entries, we will also provide a full refund less a $75 participation fee which will be paid to the best ranked designer. This policy is put in place to minimize your chance of being unsatisfied, but to also build a high level of confidence in your logo contest which will attract the highest quality designers. 

*Note: 30 unique entries may include revisions you have requested or implied by your feedback.

Logo Files, Receipts & Contracts

You will get the following files from the winner:

1 X JPG - 1000 X 800 pixels
1 X JPG - 500 X 400 pixels
1 X JPG - 350 X 280 pixels

If you need your EPS layered, you should inform Designers of that requirement from the beginning.

Your final file package will include an EPS vector file (industry standard) that is reduced to curves. This means that your file does not have embedded text that can be edited. The EPS vector file is the file most printers or designers will need to create any secondary products for you.  

Vector Files (EPS, AI, CDR) use mathematical calculations to form the dynamic shapes for your image and thus can be saved in multiple formats and sizes. Specialized programs are required to do that. (eg. Adobe Illustrator or Corel Draw) Most designers have at least one of the required products to manipulate vector files.

The two most common forms of vector files are EPS and AI. We have decided to use EPS as our preferred format because it is industry standard. There are also free EPS viewers available on the internet.

Raster Files are made up of pixels.Three other lower resolution JPGs (usually 72 dpi) for different uses are also provided. Printers may ask for high resolution JPGs or transparent background PNG files for use in embroidery applications so you may need to get this from the winning Designer. 

Additional formats can be requested directly from the winning Designer via PM or email within 2 weeks of the contest ending. 

Additional files you can request:

1 X color PNG
1 X black and white JPG
1 X solid color JPG 
1 X high resolution color JPG

Multiple variations of color and formats may not be requested for free but you may switch file types if you do not require the above. Please be specific. Any other provision of variations and file types will need to be worked out with the Designer at his or her normal rates.

Note: Designers are only obligated to give you the winning design and the above variations. Clients may not request additional free services as a requirement for choosing a Designer as the winner. Any other arrangements may be concluded after the contest is over and the winner approved.

Most people will not be able to easily view EPS files as they are primarily used by Designers and Print shops, and typically require Adobe Illustrator or other vector programs. However, there are a number of ways to view them:

1)  If you are using a Mac, the preview application can view the EPS format.  However it doesn't always render them correctly.

2) Visit the 3M Promotional Products which has a very basic EPS viewer. Note: We are not responsible for any content on third party sites.

3) Contact LogoTournament Support and we can inspect an EPS file for you.

Please visit your contest page, and click the link "Logo Contract".  This is text contract that is generated between you and the winning Designer. It is not available until you choose the winner. We recommend that you print it out for safe keeping.

Your Receipt link is also available on the Contest page in the "Files" Tab.

  1. Please visit your contest page
  2. Click the "Files" tab
  3. Click the "Download Final Files" button

You'll need to find that out directly from the printer. Most will be able to use,  and will prefer, the EPS you have been given in the package provided. The lower resolution JPGs provided are for use in web applications. Theyt cannot be used by your printer for any practical purpose.

In most cases, the printer will be able to use the EPS to create all the product you'll need. 

Some products require higher resolution JPG or other types of files. This type of file is not provided with the package you receive. 

Web Designers may ask for a layered PSD (Photoshop) file in high resolution. This type of file is not provided with the package you receive - please contact the winning Designer and have the files created for you.

If you require extra information, such as colour or font name, please let the winning Designer know.

Designers will not provide you with copyrighted font files as this most often violate the usage rules for payware fonts. 

Freeware fonts can be shared in accordance with their individual license agreements.

Managing Your Account

It happens.  Lost password recovery page. 

To change your password you can go to your "My Account" area and type in the new password. A prompt will be sent to your current email to verify the change.
Please request such changes directly from Support. You can let us know your new name in the ticket you create.
Please click "My Account" and you can add, edit, or delete your avatar there.
Please check your junk/spam folder, as the email could be in there. 

If after 10 minutes you haven't received the confirmation email, you can use the forgot password page to have the confirmation sent again.
Some contests will have a red flag assigned due to possible problems with the contest.

Normally, no problem exists but we want to keep the site secure.

If your contest shows the message "This contest is currently being reviewed by Administrators" please contact Support.

Designers may upload their files despite the flag but clients will not be able to download or approve the files without Admin approval.


What LogoTournament strives to give to Clients:
  • The end result that matters most: the logo that you really want.
  • Many high quality, unique logo concepts
  • A Logo questionnaire that will communicate the most valuable information to the Designers even if you are not familiar with branding concepts.
  • An efficient, uncomplicated selection system that makes it easy to organize the submissions to your contest
  • Industry standard vector file formats so your logo can be used across many applications for a very long time

How to get the most out of your Logo contest
  • Fill out the logo questionnaire as completely as you can.
  • Set your contests prize amount to the highest your budget can afford. Higher prizes lead to more numerous and higher quality entries.
  • Rank your entries daily. This will ensure the Designers know your preferences, and how you feel about their designs.
  • Provide feedback to every entry, if possible, even if it is only one line. Designers can't give you what you want, if they don't know what you like.
  • The more feedback and ranking updates you provide, the better results you are going to see.
  • Minimize the selection committee to the most key people (no more than 2-3).
  • Select a winner within 7 business days to ensure you can receive revision requests as soon as possible.

What is required of LogoTournament clients:
We require that you do not ask one Designer to use elements or concepts from another Designer. The general rule is that, if a Designer was the first to submit the idea, they essentially own that concept or idea for the remainder of the contest. Requests or ideas you already have put in your contest Brief are fair game and open to everyone. Comments and requests that you post later that are your own original ideas are acceptable for Designers to use.  Concepts that are considered obvious will also be fair game, for example: a dog & cat for a pet hospital, shopping bag for an e-commerce company, a tooth for a dentist, initials for a lawyer, etc.

Sharing personal data during a contest. Please do not share personal data with Designers until you have chosen your winner. This allows an even playing field for all Designers and removes the potential for deals that violate site terms. Please do use the private message feature to contact Designers with questions and comments if you prefer. 

We require you to select a winner within 7 days of the contest ending. Most clients have a very good idea of who the winner is before the contest ends, so in most cases, the selection deadline is trivial. We allow one time, 3 day extension of the contest if you need more time or additional entries from the community. If a winner has not been selected within 2 weeks of the contest ending, we will do a final follow-up by email. If there is no response, LogoTournament Support will select a winner and distribute the prize based on existing ranking, existing Client comments and/or community feedback. This policy is rarely initiated but is in place to maintain a high level of Designer confidence and participation in our community. Thank you for understanding this policy.
The rules that Designers must follow are very simple and clear. They may decline to follow your instructions if they violate the rules. Designers working in your contest who do not follow the rules may be ejected from the contest or all offending designs will be removed.

Below is the link to the Designer Code of Conduct:

Designer Entries
  • Designers own all rights to their contest entries on this site, and can withdraw them at anytime unless they have won and contest and been paid for it.
  • Copyright ownership is only transferred to the Contest Holder when the contest has been paid for.
  • Designers are responsible for making sure their entries are significantly different from existing entries in a contest.
  • Any concept or idea mentioned in the contest Brief is fair game for all Designers. The exception is if the contest holder has updated the brief based on an individual Designer's concept, which is against the Client Code of Conduct.
  • Obvious concepts are considered fair game for all Designers, examples might include: a dog & cat for a pet hospital, shopping bag for an e-commerce company, a tooth for a dentist, initials for a lawyer, etc.
  • Clients may not post imagery to contest that they do not have 100% permission to use from the copyright holder or 100% own the imagery themselves. Examples: stock imagery from image sites is not 100% owned by a client.
We take your privacy seriously.

What information we collect
  • To create an account we require your email address, username, business or real name, location, and password.
  • For Client accounts we collect basic billing information, but do not store credit card details.
  • Users may also enter additional information to their profile such as bio and website.
  • We collect overall information on our users through Google Analytics

What we do with it
  • We will use your email address to update you on site events such as new contests, or receiving a private message from another user. We will never share your email with any third parties. 
  • We will never share your business or real name; we use this to generate a basic contract to transfer the ownership rights of the logo from designer to contest holder when the contest prize is paid.
  • Your location, profile information, and contest information is viewable publicly on the site.
  • We use information generated form Google Analytics to learn more about site visitors, and to improve the site based on these findings.

All passwords are encrypted, and we recommended the safe management of your account and use of passwords that are different from those you use on other sites. 

Flagged contests

Sometimes a contest may be flagged showing that Administrators are looking at the contest. Such contests will not be able to close until the current issue with the Designer or Client account is resolved.

Reasons for admin flags:

Payment Issues
Potential Logo Court Issues
Questionable Designer or Client Activity

If your contest has such flags, please contact Support and link to your contest. We can explain the reason and help you resolve the reason for your flag.

We may contact you requesting a security call to help us resolve an issue with your contest.
Use of the ® symbol prior to registering your new logo may be considered against the law by your local government agency. As an example for many of our Clients from the United States, the United States body that governs such registrations explains clearly when and how you can use ®, TM and SM marks. 

Administrators will request that designers replace any entries that contain the ® mark to avoid any potential issues for all parties.
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