What's Going RoundLogo Design Contest
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Money $250
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Lamp 103
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Ranking last updated 3 years ago by wgr United States
Contest Brief
Company Name:
What's Going Round
Slogan:
"You're not alone" or "Manage your health, share your knowledge" or nothing, these are not definitely decided upon
What We Do:
This user-friendly health-based social networking site allows people (targeting parents of younger children) to see what's going round in their communities so that they have a better idea of what contagious disease they (or their family) may have caught or be at risk of catching and how others have dealt with the it.
Our Industry:
Internet
Formats Accepted
.EPS only
Top Three Things to Communicate through our Logo:
#1 - Taking care of health - your own and/or others
#2 - Fun, interesting and useful health information
#3 - They are in control of their health
Our Target Audience:
Mothers and fathers of children under 6
Internet savy but not expert
We want parents of youngsters to feel that this site is for them, yet we don't want to alienate anyone as the appeal of the site is meant to reach across a number of demographics.
Styles that we are interested in:
Pictorial Mark

A pictorial mark uses literal or representative imagery to symbolize the brand. Famous examples include:

Abstract Mark

Uses abstract shapes and symbols to convey an idea or attribute about the organization. Famous examples include:

Letterform Mark

Typically uses a very small amount of letters (1-2) to represent the organization. Famous examples include:

Web 2.0

Although there is no official description of "Web 2.0" logos, some common elements can include: vibrant colors, subtle 3d feel, bold type, color transitions, and shadows. Famous examples include:

Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts.

Color Preferences:
Blue, Green, Red
Our Ideas and Additional Information:
Check out the two uploaded docs. The homepage one is, obviously, the homepage. The Sickscreen1 is the first screen that someone who clicks on "Feeling Sick" might see. The logo with the question-mark-man was a "better than nothing" option. We want parents of youngsters to feel that this site is for them, yet we don't want to alienate anyone as the appeal of the site is meant to reach across a number of demographics.
Where we will use the Logo:
Web, Print, Mugs, T-shirts
Stylistic Sliders:
Feminine 
Masculine
Simple 
Complex
Gray 
Colorful
Subtle 
Bright
Quiet 
Loud
Necessity 
Luxury
Expensive 
Economical
Playful 
Serious
Modern 
Classic
Raw 
Refined
Exotic 
Commonplace
Sporty 
Elegant
Adventure 
Secure
 
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