Topline EquestrianLogo Design Contest

Logo Design Contest
Contests / Topline Equestrian

Topline Equestrian has selected their winning logo design.

For $375 they received 126 designs from 13 different designers from around the world.

Entries by
zhafran

1st
#125

Withdrawn

4th
#116

Withdrawn

5th
#126

Withdrawn

6th
#124

Withdrawn

7th
#123

Withdrawn

8th
#115

Withdrawn

9th
#122

Withdrawn

10th
#114

Withdrawn

New
#92

Withdrawn

New
#30

Withdrawn

New
#93

Withdrawn

New
#95

Withdrawn

New
#37

Withdrawn

New
#18

Withdrawn

New
#21

Withdrawn

New
#118

Withdrawn

New
#117

Withdrawn

New
#94

Withdrawn

New
#61

Withdrawn

New
#56

Withdrawn

Prefers others.
#63

Withdrawn

Prefers others.
#62

Withdrawn

Prefers others.
#58

Withdrawn

Prefers others.
#57

Withdrawn

Prefers others.
#31

Withdrawn

Prefers others.
#20

Withdrawn

Prefers others.
#19

Withdrawn

Prefers others.
#8

Withdrawn

Prefers others.
#7

Withdrawn

Prefers others.
#6

Discussion

 
Client
I like the basic design in #6. However, I'm not a huge fan of the actual horse used. In our sport, it's considered good form for the horse to jump with it's knees up and together, rather than one up and bent and the other trailing behind. Could this be done with a different horse? Also would be interested in the word "Topline" being in a little more flowy or elegant font, so that it has some diversity from the word Equestrian (I really like the block type letters in that word, and especially the long tailed "q"). Thanks!! I think in #7, the art is just a little too big, and takes away from the company name (which is why I like #6 better). thank you so much!!
11 years ago
 
Client
I really like Entry #8. Only things i'm NOT a fan of are the "T" and "p" letters. The line under the T makes it appear to perhaps be a different letter, and the p just doesn't seem very clearly a p, either. Otherwise really like, if we could perhaps change those two letters a little..
11 years ago
 
Client
Thank you for your updates! I still really like Entry #8 the most. I like the cursive, elegant type font, but just want something a tiny bit different (because of the T and p looking a little off, as I mentioned). I think the font it was changed to is perhaps just a little too plain. I also really think the horse jumping added to the horse shoe is really cool! I'm still deciding which horse show I prefer more (the plain one or the one with the horse) but would love to see both with an elegant flowey font. Thank you so much!!
11 years ago
 
Logo Designer
Entry #30 & #31 - Revision for letter 'T' & 'p'.
11 years ago
 
Client
Yes, this is much better, and I really like it! Would be interested in seeing your ideas for this logo, but where the background has to be navy (such as it will be on banners, tack boxes, jackets, etc). Still going back and forth on which horse shoe I like better! They're both so well done. Maybe we could make the horse's mane not so much? I find it flying around up there so big a little distracting. I REALLY like the idea of the horse incorporated into the shoe, but think maybe that particular horse just isn't very attractive to me. Thank you!
11 years ago
 
Client
Oh, and I'm not sure if it can be done without messing up the set up, but would also be interested in seeing the word "Equestrian" just a little bolder, or maybe bigger? I understand it's a long word and a limited space to fit it!
11 years ago
 
Client
Entry #37 with the horse's mane is much better! Would still love to see the design with navy background though, as that's how most of our material will be. Thanks!
11 years ago
 
Client
I like the less mane better, but that horse still is not my favorite.. I don't know what it is about him. Maybe try a different jumping horse in his place?
11 years ago
 
Logo Designer
Entry #57 & #58 ; With blue background.
11 years ago
 
Client
I have not ranked your latest designs, because honestly I'm still trying to decide what I like best! Would like to change the font of the "t" just a tiny bit, as I think it looks a little bit like a J, and could be confused. Maybe just a little less tail on it?

Like the blue background on #57 and #58, can we try making the horse shoe white, instead of green? (just switching colors around a little?)

Also, in #37, can we try making the horse blue, but leaving the TE in green (or vice versa)? I liked this idea in #62 and #63, but don't really like the added swishy line in the "E" of TE.

Thank you!
11 years ago
 
Logo Designer
Entry #92 - #94 ; revision as requested
11 years ago
 
Client
I have a question. When the final logos are sent out, are they in a program (or format) where the colors of art and/or the words can be easily changed in the future? (for the purposes of putting them on different backgrounds, etc?) Thanks!
11 years ago
 
Logo Designer
Hi,

Usually designer will provide several version/format of logo as requested by CH ( example on white background, other color background, transparent background, black & white etc). Of course the color is change able because designer also will provide .eps which can be opened in Adobe Illustrator or Corel Draw and you can change the color even change the logo as you like ( as long as you know to use the program). For the typeface/font is hard to give the easy changeable because the font have been custom modified .

Hope that will help.

11 years ago
 
Client
That's fine. I'm not a designer, so wouldn't even attempt to try to change the actual logo, but wanted to make sure the colors would be changeable! I can navigate around the Adobe suite decently well. Thanks!
11 years ago
 
Client
Sorry for the hiatus! Was busy out of town at a horse show and just now getting back to this.

I'm nearly thrilled with this design, but something about the horse still seems a little off. Can we make his nose a little wider, perhaps? For some reason, it's quite narrow and reminds me a bit of a dolphin, rather than a horse. :) Also, would like to see what it would look like if the horse had an eye.
11 years ago
 
Logo Designer
Entry #114 & #115 - revision as requested
11 years ago
 
Client
Yes, this is much better. Can we try the design of #115, in the color scheme of #58 and #57? Also, maybe the "p" can be just a little bit shorter on the bottom. Thanks!
11 years ago
 
Logo Designer
Entry #116 - #118 - Shorter 'p' and revised color scheme as requested
11 years ago
 
Client
Better!! thanks. Only other thing is, can we try making the word Equestrian just a little bigger? Thanks!
11 years ago
 
Client
His nose is so much better! Can we make the very top of his neck (where it connects into his jaw) just a little wider as well, to match?
11 years ago
 
Client
His nose is so much better! Can we make the very top of his neck (where it connects into his jaw) just a little wider as well, to match? Just the very top of his neck, near his throat, is still rather narrow and looks a little distorted. Thanks!
11 years ago
 
Client
It could just be that it needs a little line extending his jaw into the top of his neck a little bit (so it's not just a rounded edge).

If you go to this link: http://www.cameronoaks.com/?page_id=285 and look at the logo, you can see a small line where the jaw goes into the neck to help break up the space, and I think that might help a lot.

Let me know your thoughts.
11 years ago
 
Logo Designer
Entry #125 & #126 - revision as requested
11 years ago
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