The PointLogo Design Contest
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Money $275
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Ranking last updated 9 months ago by sdriver United States
Contest Brief
Company Name:
The Point
Slogan:
What We Do:
The Point is a student ministry of Gulf Breeze United Methodist Church which exists to reach out to students ages 12-18.
Our Industry:
Religious
Formats Accepted
.EPS only
Top Three Things to Communicate through our Logo:
#1 - Relational
#2 - Relevant
#3 - Energetic
Our Target Audience:
Students ages 12-18 in an affluent beach community. The students we want to reach live a laid back lifestyle and are interested in all things beach life.
Styles that we are interested in:
Pictorial Mark

A pictorial mark uses literal or representative imagery to symbolize the brand. Famous examples include:

Abstract Mark

Uses abstract shapes and symbols to convey an idea or attribute about the organization. Famous examples include:

Emblem

An emblem features the name of the company typically enveloped by a pictorial element or shape. Famous examples include:

Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts.

Color Preferences:
Greens, Blues, and maybe a little yellow. (beach type colors)
Shades of green or shades of blue
Please, no neon colors.
Our Ideas and Additional Information:
We are looking for something modern, edgy, fresh, and has clean lines. We do not want anything with an actual arrow pointing (--->). Instead, we are going with the concept of "you are here" (a point on a line, or a point showing where you are located much like google maps' point). We are also thinking about going with the idea of a transit line (different colored lines that mark where you are going). Some of the marketing verbiage is "get to the point" and "what's the point".
Where we will use the Logo:
Web, Print, Billboards & Signs, Mugs, T-shirts
Stylistic Sliders:
Feminine 
Masculine
Simple 
Complex
Gray 
Colorful
Subtle 
Bright
Quiet 
Loud
Necessity 
Luxury
Expensive 
Economical
Playful 
Serious
Modern 
Classic
Raw 
Refined
Exotic 
Commonplace
Sporty 
Elegant
Adventure 
Secure
 
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