The Intensive English Program at Texas Christian University (USA)Logo Design Contest
Contests > The Intensive English Program at Texas Christian University (USA)
Money $300
Prize Package *
Lamp 71
Logos
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* includes the Designer prize and all LogoTournament fees.
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Ranking last updated 2 years ago by iep@tcu United States
Contest Brief
Company Name:
The Intensive English Program at Texas Christian University (USA)
Slogan:
The World Learns Here
What We Do:
We are an English language program with students from all over the world!
Our Industry:
Education
Formats Accepted
.EPS only
Top Three Things to Communicate through our Logo:
#1 - The Texas Christian University brand
#2 - English learning
#3 - High quality
Our Target Audience:
Students of the English language, studying on the campus of a U.S. university. Individuals ranging in age from 18 to 65 come from 80 different countries to learn English intensively in the program at Texas Christian University, in Fort Worth, Texas USA. Some study English for further college work in the US; some come to improve English for business purposes; others learn English here for personal reasons and for fun.

Our logo must include the TCU logo lettering (at least for the TCU lettering) and the TCU purple. An incorporation of the international element, the U.S., and TCU would be excellent.
Styles that we are interested in:
Wordmark

A wordmark consists of the company name in a stylized type and may include small abstract or pictorial elements. Famous examples include:

Pictorial Mark

A pictorial mark uses literal or representative imagery to symbolize the brand. Famous examples include:

Letterform Mark

Typically uses a very small amount of letters (1-2) to represent the organization. Famous examples include:

Emblem

An emblem features the name of the company typically enveloped by a pictorial element or shape. Famous examples include:

Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts.

Color Preferences:
PMS 268 used for coated paper stocks

PMS 267 (alternate)

http://www.publications.tcu.edu/TCUBranding.pdf
Our Ideas and Additional Information:
http://www.publications.tcu.edu/TCUBranding.pdf

http://www.publications.tcu.edu/logos/TCULogos/
Where we will use the Logo:
Web, Print, Billboards & Signs, Television, Mugs, T-shirts
Stylistic Sliders:
Feminine 
Masculine
Simple 
Complex
Gray 
Colorful
Subtle 
Bright
Quiet 
Loud
Necessity 
Luxury
Expensive 
Economical
Playful 
Serious
Modern 
Classic
Raw 
Refined
Exotic 
Commonplace
Sporty 
Elegant
Adventure 
Secure
 
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