The Awake MethodLogo Design Contest

Logo Design Contest
Contests / The Awake Method

The Awake Method has selected their winning logo design.

For $375 they received 167 designs from 31 different designers from around the world.

Logo Design Brief

Client
Australia
Slogan
Awaken to your true potential
What We Do
Empowering individuals to be the best version of themselves through a plant based diet and conscious living.
Industry
Service Industries
Color Preferences
Green (plants/green/sustainability), white (purity), blue (sense calm/sky/ocean)

I would like the logo to compliment my other brand
Our Ideas & Additional Information
I would like the logo to compliment my other brand:
www.evolvedgeneration.com

Why did I start evolved?
http://www.evolvedgeneration.com/about/

What the awake method represents:
http://www.evolvedgeneration.com/?post_classes=the-a-w-a-k-e-method

I also think of a spark in a human silhouette, representing the individual's inner flame waiting to be reignighted

I've just written a book on 'the awake method' (see attached image)

I like the simplicity of kemi's brand logo
http://www.keminekvapil.com/

I would also like the logo to work on both white/black background. Maybe 1 logo on a white background, and an inverted colour scheme on a black background
Themes
Simple
Gray
Luxury
Modern
Refined
Secure

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Discussion

 
Client
Thanks for your submissions. Here are some points

1. The circle around the AM for some designs looks too much like Kemi's logo. If using shapes, maybe trying using the idea of a marketing funnel (http://davidrogers.biz/blog/wp-content/uploads/2011/10/Rogers-Marketing-Funnel1.gif) with an inverted one on top (http://davidrogers.biz/blog/wp-content/uploads/2011/10/Rogers-Marketing-Funnel1.gif). The top shape represents energy coming to a central point from all around to the bottom, and the other shape, bottom building up to a peak at top becoming a peak/ becoming a key person of influence. 'be the change, then lead the change'

2. Possibly try using a vine in the wording somewhere (see this to get an idea - http://images.clipartpanda.com/vine-clipart-aTeRLeaT4.png)

3. I like the logo to be as simple as my evolved generation logo. Modern, sleek.
9 years ago
 
Client
I like simplicity and symmetry in font style, with the picture, I like it more simplistic and not too abstract/complex. Shapes rather than pictures of 'spirits', people. If using a vine, I like it really subtle.
9 years ago
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