Rookie RugbyLogo Design Contest

Logo Design Contest
Contests / Rookie Rugby

Rookie Rugby has selected their winning logo design.

For $375 they received 88 designs from 10 different designers from around the world.

Logo Design Brief

Client
Canada
What We Do
Rookie Rugby is Rugby Canada's non-contact introduction to the game of rugby that is implemented in schools and communities across Canada for boys and girls of all ages and aligns with Rugby Canada's mission and vision.
Industry
Sport
Color Preferences
We would like the logo to embody and fit within Rugby Canada. This would include the colors of red, black, and white.

We are open to exploring other color options that are attractive to our audience.
Our Ideas & Additional Information
We want the logo to fit within the Rugby Canada brand. This would include consistent design elements within all web and publications of Rugby Canada, but still fit with our intended audience. www.rugbycanada.ca

USA Rugby has the product of Rookie Rugby at www.rookierugby.com. We would like to make this logo a true Canadian product that is appropriate for the youth participating, the adults implementing, the sponsors investing, and the Canadians experiencing it all.
Themes
Simple
Colorful
Necessity
Adventure

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Discussion

 
Client
Thank you for the submissions so far! A few things to note:
*So far the logos seem very 'academy' and we still want to appeal to youth markets. We'd like to see something a bit more fun and youthful.
*Rugby balls do not have laces - please make sure that all designs with rugby balls do not have any laces.
9 years ago
 
Logo Designer
Hello,

I see that you have declared that you own the usage rights for Rugby Canada logo.
Can you double confirm that for me and for everybody else. This is because sometimes clients mark that claim, but later it turns out that they own a separate entity and there is no legal binding between the two corporate parties.
9 years ago
 
Client
@Mint - I can confirm that we do own the rights to the Rugby Canada logo. We would definitely like to see a consistency across the Rugby Canada and Rookie Rugby logos in all submissions. Thanks!
9 years ago
 
Logo Designer
Thanks. This will be very helpful to everyone.

regards
9 years ago
 
Client
We are really enjoying all of the designs so far. In order to compare, we would like to see some logos that are much more fun and youthful. All of the designs so far are more formal and professional. Can we see some more fun designs with other accent colors like yellow or green or purple? Something that would appeal to kids aged 5-15.
9 years ago
 
Client
And maybe one with a font like #47? We love the overall design but just want to figure out which don't we like best. Thanks!
9 years ago
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