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$325 Prize Package * |
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195 Logos |
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Complete |
* includes the Designer prize and all LogoTournament fees.
Ranking last updated 3 years ago by scottcate 
Contest Brief
Company Name:
MorningStar Academy
Slogan:
Preschool with results you can SEE.
What We Do:
Preschool (not all day care) for 3 and 4 year old children.
Our Industry:
Education
Formats Accepted
.EPS only
Top Three Things to Communicate through our Logo:
#1 - Learning
#2 - Safety
#3 - Fun
#2 - Safety
#3 - Fun
Our Target Audience:
Parents/stay-at-home mothers interested in highly developed children, high standards.
We are the only school in our area that is offering cameras that parents can view on a secure website!
This is the 'niche' we are trying to fill: safety/knowing what your child is doing while you are away/giving parents a "window" into their child's day...mom's can log-in from their laptop or cell phone while running errands/dads can log-in while at work, etc.
We also have a very interactive website being built, and we are looking for parents that are committed to being a part of their child's school. Parents that are somewhat computer savvy, middle class or upper middle class.
Most likely, families are working dads and stay-at-home moms, because we offer three hour preschool sessions, (NOT baby-sitting care/all day childcare).
Since we don't have the word "preschool" in our name, we think it might be important to convey that in our tagline and possibly our logo.
Our tagline: "Preschool with results you can SEE" is a play on the word see, since parents really can see their child with our online cameras.
However, we are also thinking of: "A window into your preschooler's day" or "interactive preschool", etc.
If anyone has a logo that may inspire a tagline more fitting to what we are doing, that is great!
We are not stuck on the idea of actually using a star in the logo, even though that is the obvious choice. We just want something to define us!
We are the only school in our area that is offering cameras that parents can view on a secure website!
This is the 'niche' we are trying to fill: safety/knowing what your child is doing while you are away/giving parents a "window" into their child's day...mom's can log-in from their laptop or cell phone while running errands/dads can log-in while at work, etc.
We also have a very interactive website being built, and we are looking for parents that are committed to being a part of their child's school. Parents that are somewhat computer savvy, middle class or upper middle class.
Most likely, families are working dads and stay-at-home moms, because we offer three hour preschool sessions, (NOT baby-sitting care/all day childcare).
Since we don't have the word "preschool" in our name, we think it might be important to convey that in our tagline and possibly our logo.
Our tagline: "Preschool with results you can SEE" is a play on the word see, since parents really can see their child with our online cameras.
However, we are also thinking of: "A window into your preschooler's day" or "interactive preschool", etc.
If anyone has a logo that may inspire a tagline more fitting to what we are doing, that is great!
We are not stuck on the idea of actually using a star in the logo, even though that is the obvious choice. We just want something to define us!
Styles that we are interested in:
Wordmark
A wordmark consists of the company name in a stylized type and may include small abstract or pictorial elements. Famous examples include:
Pictorial Mark
A pictorial mark uses literal or representative imagery to symbolize the brand. Famous examples include:
Emblem
An emblem features the name of the company typically enveloped by a pictorial element or shape. Famous examples include:
Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts.
Color Preferences:
Bright nature colors--not just primary colors.
Logo must include the name "MorningStar Academy"
Logo must include the name "MorningStar Academy"
Our Ideas and Additional Information:
(only ideas - nothing set in stone)
Something upscale/sophisticated and still fun.
Hopefully something that can appeal to parents but still portray a children's school.
maybe a schoolhouse with a garden
child multicultural faces?
yard, grass, garden??
Something upscale/sophisticated and still fun.
Hopefully something that can appeal to parents but still portray a children's school.
maybe a schoolhouse with a garden
child multicultural faces?
yard, grass, garden??
Where we will use the Logo:
Web, Print
Stylistic Sliders:
Contest Entries
United Kingdom
Hong Kong
Indonesia
Designer Name
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