MFamily Holdings Logo Design Contest

Featured

MFamily Holdings has selected their winning logo design.

For $575 they received 119 designs from 14 different designers from around the world.
Contest
 
Logo Design Brief Edit  Hide
duncanh
United Kingdom

What We Do

MFamily Holdings is the organisation that manages the investments for a family office. The ultimate beneficial owner has investments in a diverse range of businesses from financial services, property and farming and investments in teh UK, New Zealand and Europe.

Industry

Financial & Insurance

Top Three Things to Communicate

#1 - Professional organisation
#2 - Is an organisation that focuses on doing simple things well
#3 - Looks to partner in investments with partners with specific skills relating to the investment

Our Target Audience:

Will be largely used for purposes of having a logo on business cards to be used when representing the organisation when dealing with people re potentail investments. As such needs to convey a professional image.

Color Preferences

OK with Blue, Green, White, Orange
and not Red, or Yellow

Our Ideas and Additional Information:

Investments made by M Family have strong link beytween NZ and UK. Owner is a kiwi but has kived UK 20 yrs but has growing holdings in NZ.
Investment diversity is wide and focus is on finding attractive investments where expertise can be sought to manage the detail. Focus is on outperformin competition by attention to detail and doing simple things very well.

Themes

Luxury
Expensive
Modern
Exotic
Adventure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general public knowledge of graphic design

Applications

Print

Entries
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Contest Entries

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Discussion

Discussion

Jennifer
United States
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ You, the Client, are very important! Your active participation is the single greatest factor influencing this contest. Active participation by you, the Client, helps you get the logo design you want!
~~ What's active participation? It's updating the brief with more information for Designers to work with as the contest progresses, providing feedback to Designers on their entries when they're submitted, and ranking designs at least once a day.
~~ When you provide feedback to Designers, you increase the chances of getting the logo you want. More feedback = better results!
~~ Leave private feedback by clicking on a design. Feedback will be made public upon contest completion.
~~ Rank designs at least once each day -- this will encourage Designers to submit more entries!
~~ Ranking prevents your contest from going idle! Active contests attract more Designers.
~~ Ranking gets your contest noticed. Unless your contest is Private, 1st place entries are posted to the portfolio page: http://logotournament.com/portfolio
~~ Please note: if you're asking for a design that will require several hours to create, to attract Designers willing to invest that amount of time the prize should be at least $400-$500. All "Character" style logos fall into this category.
~~ Designers are not offended by "Not Interested." We'd like to know what you don't want so we can give you the design you do want.
~~ The first phase of the contest is the "Open" phase, and everyone can submit during that time.
~~ After your contest's initial "Open" phase closes, it will enter the "Top 5" phase; only the top 5 ranked Designers will be able to submit revisions at that time.
~~ The "Top 5" Designers are the first 5 Designers in a contest, not the first 5 designs.
~~ When "Top 5" ends, the "Judging" phase begins. The Designer of the 1st place design will be the only Designer who can submit revisions at that time.

More detailed information on how to get the most out of your contest can be found here:
http://logotournament.com/forum/general_discussion/17893

You can also look in: http://logotournament.com/forum/contest_holder_discussion



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2 years ago
duncanh
United Kingdom
Thinking use of outline of silver fern emblem for NZ and stars from euro flag may add some interest - not too obviously though so as not geographically restrictive
2 years ago