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$275 Prize Package * |
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56 Logos |
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Complete |
* includes the Designer prize and all LogoTournament fees.
Ranking last updated 9 months ago by KidneyCancerCanada 

Contest Brief
Company Name:
Kidney Cancer Canada (KCC & Me)
Slogan:
KCC & Me and/or Make Our Story Part of Your Sory
What We Do:
Kidney Cancer Canada is the first and only Canadian-based, patient-led registered charity created to improve the quality of life for patients and their families struggling with kidney cancer. Started by patients for patients, we advocate access to new effective treatments, provide support and information to patients, fund much-needed research and increase awareness of kidney cancer as a significant health issue.
Our Industry:
Non-Profit
Formats Accepted
.EPS only
Top Three Things to Communicate through our Logo:
#1 - 'Make our Story Part of Your Story' (TAGLINE) - engage subscribers in sharing the difference we've made for them with others
#2 - creating awareness that leads to fundraising - create their own (bbq, pledge driven, walk/run, dinner party, wine tasting etc.)
#3 - KCC & Me (BRAND) - demonstrates the partnership of how KCC is their partner thru their journey thru kidney cancer
#2 - creating awareness that leads to fundraising - create their own (bbq, pledge driven, walk/run, dinner party, wine tasting etc.)
#3 - KCC & Me (BRAND) - demonstrates the partnership of how KCC is their partner thru their journey thru kidney cancer
Our Target Audience:
1) Patients, Caregivers, family/friends and current subscribers
2) general public
This will be an ongoing national fundraising initiative supported primarily through online/virtual fundraising module
NOTE: This contest is intended to develop a recognized logo for use as our national fundraising initiative "KCC & Me". This contest intendes to develop a logo specific to our annual campaign that would be identifiable nationally. We are not looking to re-design our KCC brand logo at this time. This new logo will be used in lieu of or in addition to.
2) general public
This will be an ongoing national fundraising initiative supported primarily through online/virtual fundraising module
NOTE: This contest is intended to develop a recognized logo for use as our national fundraising initiative "KCC & Me". This contest intendes to develop a logo specific to our annual campaign that would be identifiable nationally. We are not looking to re-design our KCC brand logo at this time. This new logo will be used in lieu of or in addition to.
Styles that we are interested in:
Abstract Mark
Uses abstract shapes and symbols to convey an idea or attribute about the organization. Famous examples include:
Letterform Mark
Typically uses a very small amount of letters (1-2) to represent the organization. Famous examples include:
Emblem
An emblem features the name of the company typically enveloped by a pictorial element or shape. Famous examples include:
Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts.
Color Preferences:
current colours:
PMS 392 and PMS 630
avoid: red
PMS 392 and PMS 630
avoid: red
Our Ideas and Additional Information:
www.kidneycancercanada.ca
Where we will use the Logo:
Web, Print, Billboards & Signs, Mugs, T-shirts
Stylistic Sliders:
Contest Entries

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