GaTor 4DLogo Design Contest

Logo Design Contest
Contests / GaTor 4D

GaTor 4D has selected their winning logo design.

For $500 they received 90 designs from 8 different designers from around the world.

Logo Design Brief

Client
Australia
Slogan
Illuminating pathways to discovery
What We Do
We build scientific instruments for the specific detection of biomolecules that glow with long persistence after treatment with rare-earth reagents.
Industry
Medical
Color Preferences
GaTor 4D in red, the glow of the phosphor used in this technology is commonly red, the light used to excite the red glow is usually ultra-violet, so a blue or violet colour would be good. The advantage of this technique is that target is seen in high contrast against a black background so primary colours suggested would be red, blue / violet and black.
Our Ideas & Additional Information
The instrument uses a well known (in the scientific world) technique called "time gated luminescence". The product essentially is a temporal filter that only allows light with long persistence to pass through the shutter. The "T" in GaTor should be the tau character which in physics is often used to represent the time variable. The use of an hour-glass that splits a continuous bar of light into a _ _ _ interrupted stream might also be useful to indicate the pulsed nature of the light after it has passed through the temporal shutter (which we call the GaTor 4D). The 4D represents the fourth dimension or time. I am not locked into any of these concepts though - feel free to explore all avenues
Themes
Masculine
Colorful
Necessity
Modern
Refined
Secure

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