David Easton BandLogo Design Contest

Kikko, where did you come up with such a brilliantly original concept?

First, thanks to all the designers for your entries thus far. I have been trying to give timely feedback and will continue to try to do so, but I wanted to leave a general comment which I hope will be of some help.

I tried to answer for myself the question "what exactly am I looking for in this logo design?"

So first I asked myself what is this logo design being used for?? Why do I want a logo?"

A few things came to mind... "to solidify my musical identity visually" and "to stand out"

However, I have become aware of a more fundamental reason for the logo...to move merchandise. This logo will be put on T-shirts, CD's, posters etc. So the thing to think about is what would ABSOLUTELY compel you to pick up that CD and buy it?...or at very least want to hear what was on it? What would make you want to wear that T-shirt? and wear it like a badge of honor? ( Of course keeping in mind the target audience of teens to 30-somethings and the genre of music...ie : Soulful Rock infused with Jazz and Funk)

For me, (as of Jan 17 @ 3am) it is still the very 1st entry that would make me want to buy the CD or T-shirt. It is very cool. It has a mysterious strength. It also has the dynamic energy from the color scheme. I'm not suggesting at all that everyone go and copy usotofu's idea...but rather I'm trying to give you the most general concept to get the juices flowing.

So there you go...MAKE ME want to buy David Easton Band's CD!

Thanks and Good Luck!

To all designers.... I DON"T want a guitar to be the main focus of the logo...I am a keybord player!

THanks!