Clarkson Centre for Board EffectivenessLogo Design Contest
Contests > Clarkson Centre for Board Effectiveness
Money $250
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Ranking last updated 2 years ago by matt.fullbrook Canada
Contest Brief
Company Name:
Clarkson Centre for Board Effectiveness
Slogan:
What We Do:
The CCBE is a research centre at the University of Toronto with a focus on Canadian corporate governance and board effectiveness.
Our Industry:
Education
Formats Accepted
.EPS only
Top Three Things to Communicate through our Logo:
#1 - Professional
#2 - Accurate
#3 - Reliable
Our Target Audience:
Our consumers tend to be large Canadian public corporations, institutional investors and business media. Individuals are generally high-income, highly educated, experienced professionals. Interests will include current events and trends in Canadian business.
Styles that we are interested in:
Wordmark

A wordmark consists of the company name in a stylized type and may include small abstract or pictorial elements. Famous examples include:

Abstract Mark

Uses abstract shapes and symbols to convey an idea or attribute about the organization. Famous examples include:

Letterform Mark

Typically uses a very small amount of letters (1-2) to represent the organization. Famous examples include:

Emblem

An emblem features the name of the company typically enveloped by a pictorial element or shape. Famous examples include:

Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts.

Color Preferences:
Blue, Grey
Our Ideas and Additional Information:
We are strongly affiliated with BeattyRowley, a governance consulting firm. We would like our branding to be consistent with that of BeattyRowley. It is not necessary for the imagery to be exactly the same, but colour, emotional impact and demographic appeal must be consistent. The new BeattyRowley logo can be seen here: (http://logotournament.com/contests/beatty_rowley)
Where we will use the Logo:
Web, Print
Stylistic Sliders:
Feminine 
Masculine
Simple 
Complex
Gray 
Colorful
Subtle 
Bright
Quiet 
Loud
Necessity 
Luxury
Expensive 
Economical
Playful 
Serious
Modern 
Classic
Raw 
Refined
Exotic 
Commonplace
Sporty 
Elegant
Adventure 
Secure
 
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